6 Keys to a Successful Health Coaching Practice

6 Keys to a Successful Health Coaching Practice

There was a recent post by a member of my Facebook customer support group, and it was so good, that I knew I wanted to share it with you.

Why?

Because I know some of you are feeling discouraged about building your business, and you wonder how other coaches are doing it. The truth is that they aren’t any smarter or more gifted than you are; they’ve just figured out what works for them and they haven’t given up.

After interviewing 3 coaches for the brand new Health Coach Success Secrets interview series, it was apparent that there were a few things they ALL had in common.

  1. They have all been CONSISTENT in their efforts (getting in front of people, building their email list, etc)
  1. They have all made MISTAKES (but they learned from them and moved on)
  1. They have the right TOOLS and resources in place to help clients and earn revenue
  1. They stepped outside of their COMFORT ZONE (even though they were scared)
  1. They ask for HELP and SUPPORT when they need it
  1. They believe in the VALUE they’re providing

 

These 6 things are KEY to growing ANY business.

And this is the exact same case with health coach, Jane Waller Smith, as she shared in the group (keep reading to see her post).

Just like we tell our clients; there are no quick fixes, and consistency is key to getting results. There is no magic pill to grow your business; it’s a combination of things.

One of the worst things you can do is try 10 different things, and then think that it didn’t work. It’s much better to do 2 or 3 things at a time consistently, give it a few months, then see it if works before you change course or give up.

The other HUGE piece of the business-building puzzle is to get out of your comfort zone and do what you know you should be doing, even though you’re scared to do it.  I still have to remind myself of this from time to time, and it’s been a game changer for me.

If this post had been earlier, I would have interviewed Jane for the Health Coach Success Secrets Interview series, but it was too late.  I thought the next best thing would be to let you read what she’s been up to.

Here’s Jane….

“I saw a couple of posts today asking me about this because some folks were having trouble filling their programs. And so now I feel a little embarrassed about my relative success. But here is my opinion about why people signed up for my program.

How I enrolled 16 participants for my 30 Day Jumpstart.

  1. I have been a coach for more than 4 years. I did everything just like IIN (Institute for Integrative Nutrition) said to do in the beginning…started a newsletter, worked to build my list by giving talks, got a few clients early on. I also got very lucky and have two physicians and a chiropractor who refer to me. They are forward thinkers. So now I have had well over a hundred people in my 3 and  6-months programs.

I have a website with 2 opt-in gifts, I speak, I do my newsletter fairly faithfully and have about 850 people on my list. I am not shy about asking people to be on my mailing list. I am also not terribly aggressive. My point here is that I have been around while, I put out a lot of content, have a good record as a coach, and I also teach some raw food classes.

  1. I am woefully inept when it comes to technical things, a little less inept when it comes to writing, through my own personality. So Kathleen’s programs were a Godsend for me.

I did the 7 Day Challenge and got many people involved with that…had lots of fun, and learned a lot along the way. In putting together both of those programs, I did what Kathleen suggested, and put it out pretty straight.  I needed lots of support, but it was pretty basic stuff on both counts….no frills, no videos that weren’t provided, etc.

  1. Here’s the kicker. In the end, many of the 16 paying participants for the 30 Day Jump Start are former or current clients. The former ones wanted the brush-up after “straying” and the current ones are particularly wanting to meet their own health goals and want all the help they can get. Only 2 in the program were fairly unknown to me. Another is a professional colleague from my past life. So, for me, aside from the excellent support I had, I think my major reason for success is just that I have been on the street long enough, made enough good relationships to have gained some trust, kept it fairly simple, honest, and doable.

[Kathleen’s side note: This is a good reminder that just because a client finishes a program with us, it doesn’t mean they won’t need our help again down the road].

That’s it. The next time I do a program, I hope to do better. I’ll have that many more happy customers and their testimonials to help me spread the word.

No magic…just keeping at it in ways that were manageable for me. I put events on Facebook, boosted a couple of posts, but otherwise stayed very low budget. Many of you already know that I am not a fan of Facebook ads. I know they work well for others.

It’ll happen for you. Keep at it. Build your lists. Give free talks, demos, whatever you’re comfortable doing. And have fun.”

Jane Waller Smith can be found via her beautiful website at Abundant Raw Life

Thank you Jane 🙂

Check out the 3-part candid interview series HERE and discover what other health coaches are doing to get new clients, and build their practices.

It’s FREE, but only available for a limited time.

What to Ask Yourself Before Buying a Done-For-You Program

What to Ask Yourself Before Buying a Done-For-You Program

If you’re a health coach or nutritionist, you have probably seen many kinds of done-for-you programs out there. These can be used to help build your business, and help your clients. But what exactly are done-for-you programs, and how do you know if they’re right for YOU? 

Great question!

A done-for-you program means that someone else has developed the program and they now offer it to other coaches to use in their business. These types of programs can save you time so that you have more energy to use for getting clients (instead of being stuck behind the computer for hours on end).

Some of the done-for-you program options include:

  • 30-Day Jump Start
  • Cleanse or detox
  • Workshop or webinar
  • Complete 6-month health coaching program
  • Free challenge to grow your email list and create an online community

In order to determine if a done-for-you (DFY) program is right for you, consider these questions before you purchase.

  1. Will the program be a good fit for your audience?
  2. Are you able to customize the program to fit your target audience?
  3. Do you need a program to offer your clients (or potential clients) and you don’t have the time or desire to do it yourself?

It’s important to note that not all DFY programs are created equal. If you answered yes to those questions and are considering purchasing a DFY program, there a few key points to keep in mind:

Is there a fair and reasonable refund policy? I recommend a 30-Day refund policy. If someone doesn’t offer a refund policy, I would be wary.

Are you able to completely brand the program as your own (without including the creator’s copyright information) and edit the content as you choose? This was extremely important to me as I started my health coaching practice because I wanted to be seen as the expert. I didn’t want to just have handouts that had the school’s copyright on it. Having total flexibility with adding your own spin to it is important so your personality can come through.

Is there support after the sale? Good customer service is critical, and chances are you will have questions as you implement your program. Make sure ahead of time that someone will be available to respond to you in a reasonable timeframe.

Is the content high-quality? This is where the DFY program’s testimonials can be helpful, so be sure to read them. Also, ask your colleagues if they have heard good things about the program developer and the program itself. You don’t want your hard-earned money to go to waste.

When I started as a health coach, what I needed wasn’t available, so I went to work to create it – a comprehensive 12-session coaching program that could be delivered one-on-one or online. I found that once I had the content I needed, I was unstoppable to help people from all over the world.

Once I used the program and saw the great results people were getting, I made the program available for other coaches to use in their practice too.

One question you may be asking about done-for-you program is, “What if someone asks if I created the program from scratch?” It’s rare that anyone will ask you if you developed the program yourself, but in the off chance someone does, you can reply honestly that you collaborated with another health coach to put the program together. This is true since you will be customizing the program and adding your own personality to it.

Teachers do something similar to this where they offer their pre-made lesson plans to their colleagues. It’s a tremendous time saver, and a great way to get more done in less time.

Done-for-you programs provide a template and concrete, duplicatable system for you to get started as a health coach. Once you get practice and build your confidence, you will get a feel for what else your clients may need help with, and you can add to your coaching toolbox too.

When you have the tools and support you need to change lives, you feel more confident, and you feel as though anything really is possible!

You’ve got this! I’m rooting for you!

Speaking of done-for-you content, be sure to grab this fully customizable FREEBIE to build your email list or use as a client handout.

The Busy People’s Guide to Healthy Eating on the Go!

healthy eating on the go

4 Ways to Boost Your Confidence as a Health Coach

4 Ways to Boost Your Confidence as a Health Coach

How does a brand new health coach go from feeling nervous and unsure to feeling confident and empowered to help clients achieve their goals?

How to feel more confident as a health coach is probably something you’ve wondered at some point.  Maybe this is even on your mind right now.

I know what this is like because I started out feeling very unsure, and very nervous to start coaching clients and charging people for my services.  I think it’s something every health coach faces when they’re first starting out – just like anything else in life, it’s unsettling to be the newbie.  As a health coach, the stakes are even higher because you’re helping people navigate the journey to better health.

Let’s look at 4 ways to help you boost your confidence…

Practice, Practice, Practice

This may sound obvious, but it can be easily overlooked.

In order to be good at anything, it takes practice, right?  Would you expect to pick up a new musical instrument and be able to play a song right away?  Of course not.

When I attended the Institute for Integrative Nutrition, we were encouraged to practice 3-5 consults with fellow students.  I’m not going to lie – this was nerve wracking at first! It was critical in my entire process of coaching though because it showed me where my strengths were, but also where my weaknesses were. It also showed me that the way the school suggested we conduct consults, didn’t fit my particular style, so I went to work to create a consult outline that flowed better, and made a huge difference in my confidence on that first meeting.

Can you find 3-5 people to practice your consultation (discovery session, strategy session or whatever you call your initial consultation) with over the next 2 weeks?

Don’t expect it to be perfect, but just do it to get the practice, and you’ll feel better each time you do it.

Do you have a smooth transition to lead to inviting people to work with you? This was tricky for me when I was brand new because I didn’t want to seem pushy or salesy, but I knew I needed to lead into offering my services somehow.

I put together a great outline and script that helped me tremendously. You can get the ENTIRE script and outline HERE for FREE

Offer a Beta Group

If you’re just getting started and experiencing those common beginner jitters, you can start a beta group for your coaching program.

I did this while I was still at IIN, and it was a tremendous help once I graduated.

Offer your programs for a three-month trial; enough time for them to notice results. This is a great (and very simple!) way to get testimonials. This also takes some of the pressure off that you need to be ‘perfect.’

Word-of-mouth is important, and your free clients can end up being walking billboards for you. Just be clear from the beginning that if they feel that they have received great value from you, in exchange for your services, they will write a testimonial for you within 7 days of completing the program.

Have the Right Tools and Resources

Do you have the right tools and resources to truly help your clients succeed or do you feel like you’re just ‘winging it’ with your coaching?

I felt a huge boost in my confidence when I had all the content I needed to coach my clients effectively.  This meant no more scrambling to find the right handouts and resources to send them after each session. Having a system in place not only boosted my confidence, but it also saved me several hours each week.

If you don’t have a system in place or coaching sessions already put together, be sure to check out the Coach with Confidence Program which gives you 12 done-for-you coaching sessions plus handouts and much more. >>CLICK HERE << for complete details

Step Out of Your Comfort Zone

Let’s face it; Starting anything new can be scary and intimidating – the same holds true as a health coach.

The best way to face the fear is to step out and get started regardless of feeling nervous. Every time you stretch beyond your comfort zone, you will grow in both experience and confidence.  It will get easier and easier each time you do it, I promise.

The first step is always the hardest, but if deep down you know this is how you want to make the world a better place, don’t let fear and doubt stand in your way.  Take action.

Taking action doesn’t mean there are no failures, mistakes or mishaps along the way. It just means you learn lessons along the way, and keep moving forward.

What is one thing you can do in the next 30 days to get going with your business?

You’ve got this! I believe in you – now it’s YOUR turn to believe in you.

Boost your confidence with your new client consultations – Grab your FREE Health Coach Discovery Session Guide >> HERE <<

 

Join our FREE Health Coach Mastermind Group for support, guidance, brainstorming and more!

 

How to Find Balance as a Health Coach, and Avoid Burnout

How to Find Balance as a Health Coach, and Avoid Burnout

I don’t think any of us started our health coach training fully realizing what was going to be involved behind the scenes of building a successful business:

Learning things like marketing, social media, building an email list, blogging, and figuring out your target market (just to name a few).

No matter what type of business you’re running, the potential to experience burnout is very real, and it can sneak up on you.

Burnout is described as feeling physically, mentally, and emotionally exhausted. You feel like you have hit a wall, and you feel completely wiped out. You stop enjoying the work you once loved and felt passionate about.

Some common causes of burnout include:

  • Working too many hours each day
  • Not taking enough time off during the week
  • Not taking vacations during the year
  • Not delegating enough tasks, and juggling way too many tasks and projects at one time

We all experience the ‘honeymoon’ phase after we graduate as a health coach, right? And then we realize it takes WORK to get clients.

We tend to think “Oh, that won’t happen to me, I’m good.” We don’t want to feel like we’re vulnerable in that way. I know, because that’s what I thought! Well, I was wrong.

I hit burnout last year, and once I did I was like “Ohhhhh…now I get it. This is what people mean by burning out!”

I was working on a big launch, and that’s when it happened for me. I pushed through the launch, but after that, I was completely wiped out. It wasn’t just that one particular project – I was not taking enough down time or “me-time,” I was working too many hours, and the big one for me was that I was trying to do it all myself. BIG mistake!

Experiencing my own episode of burnout made me reevaluate what I was doing, how I was doing it and what I was going to need to do differently moving ahead.

Fortunately, I was able to take some down time to recharge, reflect and regroup. It was probably the best thing I could have done because while it taught me a valuable lesson, it also allowed me to come back even stronger.

I want people to learn from my mistakes, so I’m going to cover a few ideas for how you can prevent this from happening to you too. I know I’m not the only one that has dealt with this issue, so I’m hoping you find these tips helpful.

Here are my 7 top tips for avoiding burnout:

 

  • Know your priorities. When you have a firm grasp of your priorities, it makes it easier to say no to the things that don’t fit into your life right now. Because my family is the most important thing, I schedule everything else around that, and it works really well. After I take my kids to school in the morning, I exercise, so I do my best to schedule appointments, phone calls or anything else after that. I know if I leave it until later, it won’t happen.

 

  • Put yourself first. If you are burned out, you are no good to anyone. What do you need in order to function at an optimal level? Is it getting enough sleep, exercising, meditation, time alone? Figure out what it is that recharges you and brings you joy. Decide how you can take care of yourself in some way each day, and commit to that, even if it is just for 20-30 minutes.

 

  • Be in charge of your schedule, don’t let your schedule be in charge of you. Along the lines of scheduling, work on one project at a time to completion, rather than multi-tasking and working on several things at one time. This will allow you to be more productive and feel more accomplished most days.

 

  • Schedule time off, and know when to unplug. What time of day do you need to stop working? It’s not always easy to do, but it is so important. Set work hours. You also need at least one day a week that is a non-working day so you can get a break and recharge. If you feel that you can’t take off one full day, you can do two half days. If you don’t take time off, you WILL burn out eventually.

 

  • Delegate and outsource. You can’t do it all yourself, and you shouldn’t try to – I know this firsthand. Decide the things you can hand off to someone else to do. You can start with a few simple things, and add more later. Make a list of all the things you do in your business, and look at what you can outsource. Upwork.com is one option for finding all kinds of help including a virtual assistant. You can also ask colleagues for a recommendation. I have a great blog post on this topic – 6 Signs That It’s Time to Start Outsourcing, and How to Get Started.

 

  • Prioritize projects. If you feel like you’re spinning your wheels and not making progress, it may be that you haven’t prioritized your plan of action, and need to map out your exact steps and timeline. It’s way too easy to get distracted and get thrown off track. Decide on your plan of action for at least the next 90 days and stick to it. Don’t focus on a dozen different things at one time – pick one or two at a time so you can do them well and take them to completion. You will feel so much less stressed and so much more productive and accomplished. Put on those blinders and move, full steam ahead.

 

  • Connect with others in your field so you are not alone. I think it’s easy to feel a bit lonely in this field. Your family and friends might not really get what it is that you do, so you want to surround yourself with people that DO understands. Do you have a peer coach, a business coach or someone you can talk to or bounce ideas off of? This made a huge difference for me when I was in the health coach training program. There was another student that I aligned with, and we became peer coaches so we could check in with each other, ask questions and just be there to support each other.

 

I now have a weekly mastermind call with two other colleagues, and that’s a tremendous help. We can bounce ideas off of one another and get feedback and support. Our weekly mastermind has been priceless, so you can always start your own.

You can also connect with your peers online. I have a Facebook group just for health coaches – you can find us here > Health Coach Peer Support <. This group is for certified health coaches, wellness professionals, or certified fitness trainers – so if that’s you, feel free to request to join!

No matter what type of business you have, it takes time and effort to build, and it does not happen overnight.

If you truly love being a health coach, and you feel that it’s your calling, there are always resources available to help you do whatever it is that you want to do. You can build a successful business without burning out in the process.

If you have any tips for avoiding burnout, or if you found this helpful, leave a comment below 🙂

How to Boost Productivity, Accomplish More and Stress Less

How to Boost Productivity, Accomplish More and Stress Less

Does your to-do list look more like a mile-long scroll? Do you feel like you have so many things to do and not enough hours in the day to complete them all? Are you feeling a bit stressed out?

If you’re a health coach that is struggling to figure out how to balance a busy life while building your business, you are in good company. Many of us work another job and/or have children plus other responsibilities. Balancing work and family time is always a challenging feat.

Today, I’m sharing practical strategies to help you know where to start, what to outsource (even if you have a low budget), and what to focus on. These are the items that will have the biggest impact on successfully organizing your health coaching business, and help you reach your audience effectively.

First, it goes without saying that YOU need to come first. What can you do most days to take care of YOU? My routine involves exercising in the morning 5-6 days a week. This is what helps me stay more focused, and stay energized. Find what works for you, and make the commitment to take care of yourself first.

Focus on One Project At a Time

I’ve had to learn this lesson the hard way. We all have so many great ideas, but then we feel like we are being distracted and pulled in a million different directions. This results in us feeling like we aren’t making much progress – super frustrating, indeed!

What I have found to be a huge help is to prioritize, then execute. When you know your goals and your vision, it makes it easier to focus on the things that matter most. You want to continuously ask yourself “Is this something that is going to help me reach my goals?” so you can help yourself stay on track.

Look at what your options are for building your business, then pick one (or two at the most) to focus on at a time until it’s completed. For example, maybe you’re working on putting together a new coaching program, and you also want to present a workshop or webinar. You have also been asked to contribute a guest blog post, and then you know you need to keep up with your own blog posts and/or weekly newsletters.

How do you fit it all in?
If you take a step back, you’ll have to decide which of these things you should focus on right now. You also need to realize that it’s OKAY to say no – or at least say “not right now.” Look at the time commitment involved as well as the potential for exposure and growth, and figure out what makes the most sense to you. There’s not always a right or wrong answer, which can sometimes make it difficult to decide.

Consider what needs to be done right now, and what can wait. Focus on the tasks and projects that will have a direct impact on your business, and do your best to prioritize what you can do right now.

Don’t Try to be Everywhere

Pick one or two social media platforms to master at a time, then move on to another one if you can. If you had to pick just one social media platform to start with, I recommend Facebook. Facebook has the best options for targeting your audience, running highly-effective ads, building an amazing community using Facebook GROUPS, and much more.

After Facebook, consider what other platform might be good to branch out to, and see where YOUR ideal clients are hanging out.

It’s better to be highly visible and consistent on two platforms than it is to be scattered and inconsistent on several platforms.

I focus mostly on Facebook, Twitter, and LinkedIN, and I’m able to do this easily through automation (see next tip). I also like Instagram, although I don’t use automation for it at this time.

Automate Your Social Media

If you are looking to simplify your daily tasks, automation is a lifesaver! There is no way I would have time to build a social media following and have a consistent presence on 3 platforms if I had to do everything manually (not to mention, I would lose my ever-loving mind!).

You want to automate the process as much as possible. Two of the most popular scheduling apps are Hootsuite and Edgar. Each one has its own unique features that allow you to get yourself in front of your audience without spending all day on social media.

Hootsuite is a good choice if you have several social media accounts you want to manage from the same app. It also allows you to create keyword searches so you can track brand mentions and respond to would-be clients. I think HootSuite makes Twitter easier to use and understand, once you figure out the features Hootsuite offers. Hootsuite has a free version.

Edgar is unique because it allows you to add different items to a post queue, categorize them by type, and let the program schedule them. This is what I use, and I absolutely love it! Once you have gone through an entire rotation, Edgar will recycle old posts, so you never run out of material. This is especially beneficial since most social media posts only have a shelf life of between 14-90 minutes. It allows more of your followers to have an opportunity to see the post. Edgar starts at $49 per month, and I have found it to be more than worth it (I don’t have to have a VA upload content to Hootsuite).

Automation is great, but you also want to spend a little time on social media to answer questions, interact with people, like their posts and share good content.

Put List-Building on Autopilot

You may have heard the phrase, “Your list is your net worth.” This holds true in health coaching because it ensures that your message will be seen by prospective clients. With more and more social media channels switching to algorithms and adopting a “pay to play” policy, it is even more important to build your email list.

One of the most effective methods of building an email list is to create a free offer, called a lead magnet. This is typically a PDF file that subscribers are sent in exchange for their email address. You can use a selection of your recipes, a sample exercise plan, a checklist, short guide – anything that would benefit your audience and entices them to sign up for your email list. Once you have designed your lead magnet, you can reap the benefits over and over again, with no additional work on your part.

Use your social media scheduler, as mentioned above, to automate this for you. Also, be sure your opt-in is easily visible on your website (home page, blog page, sidebar, and pop-up). When you include your opt-in at the end of your blog posts, this lets readers get to know you a bit before they give you their email address (just be sure your opt-in relates to the topic of your blog post in some way).

Know When to Outsource

This is a biggie! It’s important to realize that you can’t do it all if you want to build a profitable business. When you look at yourself as a business owner, you’ll see that even though you wear several hats, you can still ask for help. When you get help with the tasks others can do, you can focus more on the actions that will directly bring you new clients.

Make a list of all the tasks you’re doing, and see where you can start to outsource some things. Once you have your list, break it down into the tasks only you can do, then the tasks you don’t like to do or don’t want to do.

Note: Just because you enjoy doing it, doesn’t mean you should be doing it (designing images for social media can easily be outsourced very inexpensively).

Some tasks to consider outsourcing are:

  • Graphics for sales pages, website, social media, lead magnets
  • Social media management
  • Facebook ads
  • Sales copy for your website or emails
  • Formatting your weekly emails and blog posts
  • Setting up email autoresponders
  • Creating forms, handouts, guides, PDFs
  • Help with facilitating a webinar
  • Editing copy (sales pages, blog posts, etc.)
  • Designing/managing your website
  • Setting up a membership site for an online coaching program
  • Setting up an affiliate program
  • Creating PowerPoint or Keynote presentations

If you don’t already know people that can help you with these tasks, you can check out Fiverr.com for graphics and then check out Upwork.com for the other tasks. You can also ask around for a good recommendation.

Simplify and Organize

No matter which methods you decide to employ, coming up with a strategy to organize and streamline your tasks will help you take back control of your life. It is possible to reach your target audience and gain clients without taking on the weight of the world.

What can you prioritize for the next month, and what can you outsource to make your life easier?

Come over and join our AMAZING FREE Mastermind Group for certified health coaches, nutritionists, and certified fitness professionals.

Get ideas, support and inspiration as you grow your business.

>>CLICK HERE<< to join. See you there!

4 Tips to Boost Your Quality of Life, Lead by Example, and Become a Client Magnet

4 Tips to Boost Your Quality of Life, Lead by Example, and Become a Client Magnet

4 Tips to Boost Your Quality of Life, Lead by Example, and Become a Client Magnet

 

Clients work with you because they need help implementing the changes they can’t make on their own. Oftentimes, our clients have a good idea of what they should be doing but they have trouble putting the pieces together or they have difficulty staying on track.

As a Health Coach, you mentor your clients and guide them towards achieving their goals. You help them achieve a healthier lifestyle through education, support, and accountability. Part of your role as a mentor is to show that while life happens outside our control, there are ways they can make even small changes to improve their well-being.

As you work to build your business and take on clients, you start working more hours. Before you know it, you may find that you have fallen into the same trap you are helping your clients escape from.

You want to help people so much that you end up forgetting about yourself.

Health Coaches are sensitive, loving, and giving people. These are qualities that make you great at what you do, but it’s also why it can be easy to move yourself off of the top of your own priority list. I have been guilty of this myself, and I know of many other coaches that struggle with the same thing.

It’s important to occasionally take a step back and make sure we are doing the same thing we tell our clients to do.

Remember what flight attendants tell passengers before take off? “Put on your own oxygen mask first, before helping someone else with theirs.”

For some people, the idea of putting themselves “first” seems selfish, or maybe even self-indulgent.

If you struggle with this too, think of it as putting yourself on the same level as those you care for. If you want to help your clients the best way possible, it’s important to lead by example and “walk the walk.”

To be there for your clients, you have to allow yourself to enjoy the lifestyle you want them to achieve.

You are a walking billboard for your business, right?

In your relationship with clients, you will be working together to find the best solutions for them. While your coaching skills and knowledge are key to helping clients achieve their desired results, they will also observe what you’re doing. Your results are their motivation, and the struggles you have overcome (or are working on overcoming) are their inspiration.

This doesn’t mean you have to be perfect. Quite the contrary; people will be more drawn to you when they see that you are human too. On the other hand, if you are living a life that is totally out of alignment with what you coach, you will likely be stifling your growth and your success.

To make sure you are (and stay) focused on yourself, think of the teachings you share with your clients. Make time to review your day and put your own coaching into practice.

Here are a few of my favorite ways to do just that:

1.   Nurture your body

In the beginning, it’s common to let the excitement of your new business become your main focus.

While it’s a beautiful gesture towards your clients, remember that you also have needs. Adequate sleep, exercise, and proper nutrition should be top priority. Plan your day around your priorities and responsibilities and don’t ignore your own well-being.

What does self-care look like to you? I think it can be very different for everyone. How can you fit self-care into your schedule on a regular basis?

When I wake up in the morning, I ask myself “What’s the most important thing I can do today to take care of myself?” Usually, the answer is to fit in 30-60 minutes of exercise in the morning (between shuffling kids to different schools at different times). Sometimes it means meal planning for the week and getting to the grocery store to stock up on plenty of healthy food options.

I’ll be honest, there are days when I don’t really feel like exercising, but if I then ask myself “So you don’t have 30 minutes to take care of yourself today?” I almost always make myself do it! It’s funny how we can guilt ourselves into doing things. In this instance, guilt can be a good motivator!

2.   Schedule breaks

Working flexible hours is one of the benefits of being a Health Coach. Yet, not having to work from 9 to 5 can also turn against you if you’re not careful. Make sure you schedule a lunch break and stretch breaks throughout the day.

Are you scheduling at least one day off each week? Save at least one day every week for yourself. Schedule fun activities, social events, or family time. If you are more of an introvert, some alone time may be more appealing. Breaks are important and help you stay on track in the long run. When you get back to work, you’ll be reenergized instead of feeling burned out.

3.   Expect the unexpected

Life happens for everyone. No matter how organized you are, some unexpected event or emergency may require your attention. There’s no reason to feel guilty when the unexpected happens.

Sometimes it may feel like you’re taking three steps forward and two steps back. This can happen to all of us at times.

Do what you have to do, and get back on track when you can. You will be teaching your clients how to balance life, so it’s important that you’re able to do the same.

4.   Know your limits

As a business owner, you will have to deal with other responsibilities aside from working with clients.

Be realistic about the time you’ll spend marketing your business and doing bookkeeping, for example. Do you have the time and the knowledge to do all aspects of owning a business? Do you need the support of a virtual assistant or a bookkeeper?

You don’t want to be stressed out about not being able to handle everything. Hiring professionals for the support of your business will give you the free time you need to work with clients, pursue business growth, and enjoy balance. Start with something small and delegate more tasks as you’re able.

Those are some ways to get started on self-care. But maybe you’re still asking – What’s really in it for me?

Some positive side effects of taking care of yourself include leading by example and understanding through experience.

When helping a client who struggles with work-life balance, you will be much more convincing if you share the way you overcome your own struggles. It will also allow you to feel your client’s “pain” from their point of view. You will be able to create even better solutions for them since you have “been there, done that.”

Being a business owner means you have a lot on your plate. Keeping your priorities in mind can help you strategize your time to scheduling things in your calendar so other commitments don’t get in the way. For example, I do my best to make appointments after 11:00 a.m. so I don’t have an excuse not to exercise.

Tip: When in doubt, ask yourself “What would I tell my clients to do in this instance?” Ha! You might not always like the answer, but you know what you should do.

Self-care really is important for everyone, and that includes you as a leader and a mentor to others.

I’d love to hear what you think! Feel free share your challenges around this topic or any tips you have found helpful.

FREE resources: If you’d like to streamline your initial client consultation, save time and get to the root of exactly how you can help your prospective clients, be sure to grab your FREE Discovery Session Guide with complete scripting HERE.

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