How to Repurpose Your Content to Reach More Potential Health Coaching Clients

How to Repurpose Your Content to Reach More Potential Health Coaching Clients

How to Repurpose Your Content to Reach More Potential Health Coaching Clients

If you want to have your content seen by more people, so you can attract more health coaching clients, repurposing your content is key. This means you create one piece of content, and you use it in multiple ways.

The good news is that it’s not complicated, and here’s the thing…

People like to consume content in different forms, and that’s why it’s important to create a repurposing strategy for each piece of content that you create so that it is showing up wherever your followers are spending time. 

BONUS: You are creating a lot less new content this way, and it’s being seen in more places. 

On this week’s episode of The Wellness Business Podcast, we’re sharing 5 Simple Ways to Repurpose Your Content to Reach More People.

In this episode you'll discover…

  • Our 5 unique ways to repurpose content every week to reach more people
  • An example of how to repurpose one blog post into 4 types of content in a tenth of the time it would take you to create new content
  • How to repurpose content specifically to build your email list so that it’s actually performing double duty in your business

Repurposing your content is more than a time saver; it also allows people to consume your content in the format they prefer. Some people prefer video, some love audio, and some would rather just read.

To become known, people need to be able to learn from you and connect with you, so repurposing your content in different ways is one of the best strategies to attract more clients.

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Easy Ways to Repurpose Your Content to Reach More People and Save Time

Easy Ways to Repurpose Your Content to Reach More People and Save Time

Easy Ways to Repurpose Your Content to Reach More People and Save Time

Coming up with content on a regular basis can be challenging, so finding easy ways to repurpose your content will allow you to reach more people and help you save time.

One piece of content can be used multiple ways, which means you can share your knowledge in different formats which means you can reach more people because they will consume your content in the medium of their choice (audio, video, written, etc.).

In this episode, we’re going all in on:

  • What content marketing is and the most common ways to share content
  • 5 unique ways to reuse content every week to reach more people
  • Specific examples of how to repurpose 4 types of content from one blog post
  • How to repurpose content to build your email list

To become known, people need to be able to learn from you and connect with you, so sharing content is one of the best ways to attract more clients.

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How To Attract Clients with Your Story

How To Attract Clients with Your Story

How to Attract Clients with Your Story

You probably already know the importance of having a niche and being clear in your marketing message so you can attract the right clients, but you can take that a step further to really draw people in, so they realize you are the perfect person to help them.  This comes down to your messaging and your story.

As Donald Miller says: “The fact is, pretty websites don't sell things. Words sell things. And if we haven’t clarified our message, our customer won’t listen.”  He also says: “Our customers have questions burning inside them, and if we aren’t answering those questions, they’ll move onto another brand.”

Being clear in your messaging is more important now than ever as people are inundated with information that just becomes white noise they ignore.  Generic, general messaging doesn’t work.

Ahhhh, but you can use this to your advantage to stand out and be noticed!

In this episode, you’ll learn:

  • Why you need to nail your story brand to attract your ideal clients
  • Two critical mistakes most brands make when they talk about their products and services (and how you can avoid this in your own marketing message)
  • The Simple Story Brand 7 Framework, including…
    • Principle #1: A Character
    • Principle #2: Has a Problem
    • Principle #3: And Meets a Guide
    • Principle #4: Who Gives Them a Plan
    • Principle #5: And Calls Them to Action
    • Principle #6: That Helps Them to Avoid Failure
    • Principle #7: And Ends in a Success

The idea behind the Story Brand 7 Framework is that you offer to close a story loop for your customers. If you’re ready to make the solution you provide your clients a core aspect of your brand promise, you won’t want to miss this episode!

We’re breaking it all down for you in this episode.

Don’t forget to grab your Story Brand 7 Framework Resource Guide that includes a simple exercise to help you start crafting your own story brand!

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How to Use Blog Post Roundups to Build Your Brand and Your Email List

How to Use Blog Post Roundups to Build Your Brand and Your Email List

How to Use Blog Post Roundups to Build Your Brand and Your Email List

If you want to reach a lot of people and get an influx of people reading your blog while also growing your email list, hosting a blog post roundup is one of the easiest ways to do it.

In this episode of The Wellness Business Podcast, we’re sharing how to create and use blog post roundups to build your brand, reach, and email list. The great thing about these types of blog posts is that it benefits everyone involved: you, your collaborators, and the readers.

During the week that my recent blog post roundup went live, my website traffic increased by 117% and I had a big boost in opt-ins! I’m sharing the scoop with you, so you know exactly how to do it too.

In this episode, you’ll learn our 3-step process for creating captivating blog post roundups, plus…

  • How to use blog post roundups to be seen as a leader and influencer in your niche
  • How to decide on a topic that your audience will actually be interested in
  • What to include in your roundup and how to structure it, (we have some juicy examples for you too!)
  • How to find and choose the perfect contributors who will resonate with your audience
  • What you need to do to get as many eyes on your post as possible

If you’re interested in learning how to use this powerful marketing asset for your blog to get more email subscribers, social media followers, and Facebook group members, this episode is a must-listen!

Plus, be sure to grab your 2 Expert Blog Roundup Email Invitation Templates so you can master your roundup collaboration outreach!

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Do You Need a Website or a Blog?

Do You Need a Website or a Blog?

Do You Need a Website or a Blog?

Today we’re answering your questions including you need a website or blog, how to repurpose your content and more.  We love doing Ask Us Anything episodes.

Here are the questions we’re answering in this episode:

  • Do you need a website and/or a blog?
  • Should you build an email list even if you coach in-person clients and how to do it effectively
  • How to repurpose your paid content into free resources for your potential clients (to build trust and grow your email list)
  • How to manage your time and build your wellness business even when you have a full-time job

Listen in and let us know what you think!

Resources and Links mentioned on the show:

The Wellness Business Insider's Club Is Enrolling New Members. Want to Join Us?

If you love the style and format of The Wellness Business Podcast you'll love our mentorship program Wellness Business Insider’s Club.

Each month you’ll learn one simple strategy that improves your skills as a business owner that results in your business being more profitable. CLICK HERE to get all the details about upcoming lessons.

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How to Use Your Content to Warm up Your Email Subscribers

How to Use Your Content to Warm up Your Email Subscribers

How to Use Your Content to Warm up Your Email Subscribers

There are a number of ways you can use your content to warm up your email subscribers. Why is this important? The people who know you are the ones who will end up being your clients – they won’t be signing up with total strangers they know nothing about. This is why building rapport and relationships through email is critical to having a profitable business.  BTW…Email marketing is not dead in 2019. It’s still at top driver of revenue for most businesses, and when you put it into place the right way, it will change your business!

This process starts with your content and we’re going to give you some great examples you can model, and also share some of our top time-saving tips to create more content.   

In this episode, we talk about…

  • 3 types of nurturing content that will help warm up your audience
  • The importance of being intentional with your content and using your own style
  • The value and importance of repurposing content
  • Common questions and suggestions regarding content for your blog, website, and social media

Listen in to see how to put this important strategy into place for your business

Resources and Links mentioned on the show:

The Wellness Business Insider's Club Is Enrolling New Members. Want to Join Us?

If you love the style and format of The Wellness Business Podcast you'll love our mentorship program Wellness Business Insider’s Club.

Each month you’ll learn one simple strategy that improves your skills as a business owner that results in your business being more profitable. CLICK HERE to get all the details about upcoming lessons.

Follow us on Facebook:

Subscribe and listen to The Wellness Business Podcast on your favorite platform!

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