Behind the Scenes of My Recent Webinar Launch

Behind the Scenes of My Recent Webinar Launch

Behind the Scenes of My Recent Webinar Launch

If you’ve done any webinars yet, or if you plan to do them, you know there are a lot of moving parts, so in this episode I’m giving you a behind-the-scenes look of my recent webinar launch in hopes that it will help you.

Not everything went as planned or as expected, so you’ll be able to find out what went well, and what didn’t go well, so you can apply these lessons to your next webinar (or program) launch.

I’m sharing:

  • How I filled my webinar (what promotion strategies I used) with over 700 registrants
  • How long I promoted it and how many emails were sent
  • Results from the webinar
  • What did not go nearly as well as planned
  • What valuable lessons I learned for next time
  • How my Facebook ads went and who I targeted
  • What lesson I almost learned the hard way (that would have cut my sales in half)

Hit play to learn all about the good, the bad, and the ugly of my recent webinar launch!

Resources and Links mentioned on the show:

Follow us on Facebook:

Subscribe and listen to The Wellness Business Podcast on your favorite platform!

3 Things Every Instagram Bio Should Include

3 Things Every Instagram Bio Should Include

3 Things Every Instagram Bio Should Include

Did you know that one of the fastest ways to grab the attention of your ideal clients on Instagram is with your bio?  You only have 150 characters to relay what you do in a way that will capture the attention of prospects and lead them to find out more.  When your followers see your posts or they check you out because you’ve followed them or sent them a DM, your bio is going to determine if they follow you back (or not) and take the next step.

Because we know how important your Instagram bio is (it’s like your mini business card, only better), we did Instagram bio audits for some of our members of the Wellness Business Insider’s Club and since they found it so valuable, we decided to share it with you!

Here’s what you’ll discover:

  • The 3 components you must include in your Instagram bio to attract your ideal clients
  • How to expertly craft an Instagram bio that converts
  • The importance of a bio that has simple, clear and concise messaging with a specific call to action
  • …plus 3 extra must-haves that will make you stand out among others on Instagram

If you feel like you aren’t attracting your ideal clients from your Instagram efforts, chances are you need to optimize your Instagram bio, so tune in to learn what you need to include in yours!

Resources and Links mentioned on the show:

Follow us on Facebook:

Subscribe and listen to The Wellness Business Podcast on your favorite platform!

Ask Us Anything

Ask Us Anything

Ask Us Anything

In this episode of The Wellness Business Podcast, we’re back with one of our favorite formats which is Ask Us Anything. We’re answering your questions, and they cover everything from how to generate sales during the holidays, to figuring out why someone’s FB ads aren’t working to how to grow your email list and Facebook group from scratch.

After listening to this episode, you’ll come away knowing:

  • What to include in your online program and how to create it even when you’re not tech-savvy at all!
  • The best way to generate sales during the holidays
  • Why Facebook ads are not always great for ROI (we’re sharing what to do instead!)
  • Whether you should create a new Facebook group for your free challenge or use your main group to run the challenge
  • How to grow your email list from scratch when you’re just starting out

Tune in to this Ask Us Anything episode and let me know what you think.

Resources and Links mentioned on the show:

Follow us on Facebook:

Subscribe and listen to The Wellness Business Podcast on your favorite platform!

How to Use Blog Post Roundups to Build Your Brand and Your Email List

How to Use Blog Post Roundups to Build Your Brand and Your Email List

How to Use Blog Post Roundups to Build Your Brand and Your Email List

If you want to reach a lot of people and get an influx of people reading your blog while also growing your email list, hosting a blog post roundup is one of the easiest ways to do it.

In this episode of The Wellness Business Podcast, we’re sharing how to create and use blog post roundups to build your brand, reach, and email list. The great thing about these types of blog posts is that it benefits everyone involved: you, your collaborators, and the readers.

During the week that my recent blog post roundup went live, my website traffic increased by 117% and I had a big boost in opt-ins! I’m sharing the scoop with you, so you know exactly how to do it too.

In this episode, you’ll learn our 3-step process for creating captivating blog post roundups, plus…

  • How to use blog post roundups to be seen as a leader and influencer in your niche
  • How to decide on a topic that your audience will actually be interested in
  • What to include in your roundup and how to structure it, (we have some juicy examples for you too!)
  • How to find and choose the perfect contributors who will resonate with your audience
  • What you need to do to get as many eyes on your post as possible

If you’re interested in learning how to use this powerful marketing asset for your blog to get more email subscribers, social media followers, and Facebook group members, this episode is a must-listen!

Plus, be sure to grab your 2 Expert Blog Roundup Email Invitation Templates so you can master your roundup collaboration outreach!

Resources and Links mentioned on the show:

Follow us on Facebook:

Subscribe and listen to The Wellness Business Podcast on your favorite platform!

How To Increase Email Deliverability

How To Increase Email Deliverability

How to Increase Email Deliverability

Email is still one of the most effective ways to market your business but how do you increase the number of emails that show up in your subscriber’s inbox? 

In this episode, we’re diving into how to increase email deliverability. Delivery plays a key role in the success and failure of your email marketing campaigns. After all, no matter how many people are on your subscriber list and how compelling your copy and design is, if an email triggers a spam filter so it doesn’t hit the inbox, your subscribers will never see it!

In this episode, we’re sharing:

  • 7 tips for increasing your email deliverability so your subscribers are actually seeing your emails
  • How we solved a major email deliverability issue with a challenge we recently ran (you’ll want to know how to avoid this pitfall!)
  • How to properly use links, text, and images in your emails
  • How to master your emails subject lines to avoid spam-triggered words

We want you to succeed in your email marketing because this is the best marketing tool out there. Go ahead and hit play so you can learn how to increase your email deliverability!

Resources and Links mentioned on the show:

Follow us on Facebook:

Subscribe and listen to The Wellness Business Podcast on your favorite platform!

How to Set Realistic Social Media Expectations for Your Coaching Business

How to Set Realistic Social Media Expectations for Your Coaching Business

How to Set Realistic Social Media Expectations for Your Coaching Business

Social media can be a fantastic marketing tool for your coaching business, but it’s important set realistic expectations, so you don’t feel disappointed or feel disillusioned as you figure it all out.  Whether you’re using Facebook, Instagram, Pinterest, Twitter or LinkedIn, social media can be challenging sometimes, but giving value and being patient is the key to long-term social media success.

In this episode, we’re revealing 5 realistic expectations to set when it comes to social media. Whether you’ve felt overwhelmed by social media or as if your strategies and efforts aren’t leading to any results, you’ll want to take a listen to this episode!

You’ll learn:

  • 5 reality check-in points that will help you set realistic expectations and keep you on track with your own social media strategy
  • How to find support and resources to brainstorm and implement social media strategies
  • Why you should rely strongly on a “give-only” strategy for your social media marketing
  • How to get through the natural ebbs and flows of your business and social media engagement

Take a listen so you better manage your own social media expectations with our 5 reality check-in points!

Resources and Links mentioned on the show:

Follow us on Facebook:

Subscribe and listen to The Wellness Business Podcast on your favorite platform!

Pin It on Pinterest