How to Promote Your Free Offer to Grow Your Email List

How to Promote Your Free Offer to Grow Your Email List

How to Promote Your Free Offer to Grow Your Email List

You probably understand the importance of building an email list of full of prospective clients, but it may be confusing to know exactly how to promote your free off to grow your email list (without paying for ads).

In this episode, we’re sharing 5 ways to promote your free offer to grow your email list… and best of all? They’re all FREE methods! After listening to this episode, you’ll have quick, actionable strategies for email list growth.

In this episode, you’ll discover:

  • How to promote your free offer with social media posts
  • The power of using calls-to-action in your blog posts that go to your free offer
  • How to use your Facebook group to promote your freebie (including 5 places you can promote your free offer within your group!)
  • Using Instagram stories and Facebook lives to reach more people and build your list
  • Plus, a super awesome bonus tip on how to leverage other people’s audiences through collaborations to get in front of new people

Building your email list takes time and it also takes showing up consistently. When you use these strategies each week, you’re going to start seeing results and the momentum really starts to build.

Resources and Links mentioned on the show:

The Wellness Business Insider’s Club Is Enrolling New Members. Want to Join Us?

If you love the style and format of The Wellness Business Podcast you’ll love our mentorship program Wellness Business Insider’s Club.

Each month you’ll learn one simple strategy that improves your skills as a business owner that results in your business being more profitable. CLICK HERE to get all the details about upcoming lessons.

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How to Plan Your Customer Journey to Improve Client Attraction

How to Plan Your Customer Journey to Improve Client Attraction

How to Plan Your Customer Journey to Improve Client Attraction

If there was one strategy most wellness business owners may not realize is important (and skip over), it’s how to plan your customer journey to improve client attraction.  That means mapping out how your potential clients will go from not knowing anything about you to connecting with you to eventually becoming a client.

In this episode, we are covering what a customer journey is and how it will help generate more sales in your wellness business. We’re also sharing the step-by-step customer journey that we have set up to attract future clients of the Wellness Business Insider’s Club and what steps you can take to implement these strategies in your business.

After listening to this episode, you’ll know:

  • What a customer journey is and how it increases sales in your wellness business
  • How you use a customer journey to grow your email list and convert those people into paying clients at a much quicker rate
  • The process we’ve taken to build our own customer journey leading to the Wellness Business Insider’s Club
  • The 5 steps every customer journey must include to be effective
  • The two ways that you can use the customer journey process to help your clients see better results

Whether you’re just getting started or you are a seasoned health coach, after listening to this episode you’ll be crystal clear on what a customer journey is and the role it plays in making your business profitable.

If you’re interested in learning more about developing your customer journey and access to our new 4 Core Pillars of a Profitable Wellness Business, be sure to join our waitlist to be notified when the doors to the Wellness Business Insider’s Club reopen in February, 2020

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How To Attract Clients with Your Story

How To Attract Clients with Your Story

How to Attract Clients with Your Story

You probably already know the importance of having a niche and being clear in your marketing message so you can attract the right clients, but you can take that a step further to really draw people in, so they realize you are the perfect person to help them.  This comes down to your messaging and your story.

As Donald Miller says: “The fact is, pretty websites don’t sell things. Words sell things. And if we haven’t clarified our message, our customer won’t listen.”  He also says: “Our customers have questions burning inside them, and if we aren’t answering those questions, they’ll move onto another brand.”

Being clear in your messaging is more important now than ever as people are inundated with information that just becomes white noise they ignore.  Generic, general messaging doesn’t work.

Ahhhh, but you can use this to your advantage to stand out and be noticed!

In this episode, you’ll learn:

  • Why you need to nail your story brand to attract your ideal clients
  • Two critical mistakes most brands make when they talk about their products and services (and how you can avoid this in your own marketing message)
  • The Simple Story Brand 7 Framework, including…
    • Principle #1: A Character
    • Principle #2: Has a Problem
    • Principle #3: And Meets a Guide
    • Principle #4: Who Gives Them a Plan
    • Principle #5: And Calls Them to Action
    • Principle #6: That Helps Them to Avoid Failure
    • Principle #7: And Ends in a Success

The idea behind the Story Brand 7 Framework is that you offer to close a story loop for your customers. If you’re ready to make the solution you provide your clients a core aspect of your brand promise, you won’t want to miss this episode!

We’re breaking it all down for you in this episode.

Don’t forget to grab your Story Brand 7 Framework Resource Guide that includes a simple exercise to help you start crafting your own story brand!

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Ask Us Anything

Ask Us Anything

Ask Us Anything

In this episode of The Wellness Business Podcast, we’re back with one of our favorite formats which is Ask Us Anything. We’re answering your questions, and they cover everything from how to generate sales during the holidays, to figuring out why someone’s FB ads aren’t working to how to grow your email list and Facebook group from scratch.

After listening to this episode, you’ll come away knowing:

  • What to include in your online program and how to create it even when you’re not tech-savvy at all!
  • The best way to generate sales during the holidays
  • Why Facebook ads are not always great for ROI (we’re sharing what to do instead!)
  • Whether you should create a new Facebook group for your free challenge or use your main group to run the challenge
  • How to grow your email list from scratch when you’re just starting out

Tune in to this Ask Us Anything episode and let me know what you think.

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How to Use Blog Post Roundups to Build Your Brand and Your Email List

How to Use Blog Post Roundups to Build Your Brand and Your Email List

How to Use Blog Post Roundups to Build Your Brand and Your Email List

If you want to reach a lot of people and get an influx of people reading your blog while also growing your email list, hosting a blog post roundup is one of the easiest ways to do it.

In this episode of The Wellness Business Podcast, we’re sharing how to create and use blog post roundups to build your brand, reach, and email list. The great thing about these types of blog posts is that it benefits everyone involved: you, your collaborators, and the readers.

During the week that my recent blog post roundup went live, my website traffic increased by 117% and I had a big boost in opt-ins! I’m sharing the scoop with you, so you know exactly how to do it too.

In this episode, you’ll learn our 3-step process for creating captivating blog post roundups, plus…

  • How to use blog post roundups to be seen as a leader and influencer in your niche
  • How to decide on a topic that your audience will actually be interested in
  • What to include in your roundup and how to structure it, (we have some juicy examples for you too!)
  • How to find and choose the perfect contributors who will resonate with your audience
  • What you need to do to get as many eyes on your post as possible

If you’re interested in learning how to use this powerful marketing asset for your blog to get more email subscribers, social media followers, and Facebook group members, this episode is a must-listen!

Plus, be sure to grab your 2 Expert Blog Roundup Email Invitation Templates so you can master your roundup collaboration outreach!

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How To Align Your Program Sales Message For More Revenue

How To Align Your Program Sales Message For More Revenue

How to Align Your Program Sales Message For More Revenue

If you’ve ever launched a program, but the results weren’t as good as you had hoped, it could be that your sales message was not aligned with what you were offering.  If you’d like to know how to craft your marketing message generate more revenue, you’re going to love this episode.

We’re breaking down an episode Jasmine Star did on the Mind Your Business Podcast a few months ago where she discussed what went wrong during her program launch earlier this year.

We’re also discussing how she successfully dug herself out of her “launch freefall” with a Facebook live that was seen over 13K times within 24 hours… and her sales started to go crazy!

You’ll find out:

  • How Jasmine Star’s webinar registrations were higher than normal, yet her conversions were dramatically lower than expected… and how she turned it around to reach her goals
  • The importance of bridging the gap between what you’re promoting and what you’re selling so that they’re aligned, (this is a total gamechanger!)
  • How to create an offer that is so irresistible that your potential clients can’t say no to your program

The information you’ll hear in this episode will change how you look at your next launch or promotion, so hit play and tune in!

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