Turning Your Email Subscribers into Clients

Turning Your Email Subscribers into Clients

Turning Your Email Subscribers into Clients

Lead magnets (freebies) are a great way to build your email list with the goal of turning your email subscribers into clients but there is one essential piece to the puzzle that could be missing from your efforts. We’re sharing the common missing link in this episode!

The purpose of a lead magnet is to incentivize your audience to sign up to your email list in order to generate sales. It's important to make sure your lead magnet topic directly relates to your offer if you want to build an email list full of people who are excited about working with you.

In this episode, we're covering how to align your free offer with your paid programs, so you have more people signing up to work with you. 

You'll discover:

  • Why it's critical that your free offers directly relate to what it is you offer, so when you go to promote your programs or services, it feels like the next logical step for your subscribers, so you'll have more people enrolling 
  • Examples of topics that are and are not in alignment, so you can see if your topic needs some fine tuning
  • The importance of having the perfect title for your free offer
  • What to look for with your own free offers to determine if they need some adjusting, so you get better results.

Tune in to learn how to create irresistible lead magnets that attract your ideal clients AND turn them into paying clients!

EXCITING NEWS!!!

Enrollment is open for The Wellness Business Insider’s Club until June 5th and We’re doing something we have never done before!  New members can join for 50% off the first month.

PLUS, TWO of the first 50 people who join this by June 5th will have the chance to win a one-on-one coaching session with Karen or me.

Go to wbinsidersclub.com to find out more and join us.

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How to Promote Your Free Offer to Grow Your Email List

How to Promote Your Free Offer to Grow Your Email List

How to Promote Your Free Offer to Grow Your Email List

You probably understand the importance of building an email list of full of prospective clients, but it may be confusing to know exactly how to promote your free off to grow your email list (without paying for ads).

In this episode, we’re sharing 5 ways to promote your free offer to grow your email list… and best of all? They’re all FREE methods! After listening to this episode, you’ll have quick, actionable strategies for email list growth.

In this episode, you’ll discover:

  • How to promote your free offer with social media posts
  • The power of using calls-to-action in your blog posts that go to your free offer
  • How to use your Facebook group to promote your freebie (including 5 places you can promote your free offer within your group!)
  • Using Instagram stories and Facebook lives to reach more people and build your list
  • Plus, a super awesome bonus tip on how to leverage other people’s audiences through collaborations to get in front of new people

Building your email list takes time and it also takes showing up consistently. When you use these strategies each week, you’re going to start seeing results and the momentum really starts to build.

Resources and Links mentioned on the show:

The Wellness Business Insider's Club Is Enrolling New Members. Want to Join Us?

If you love the style and format of The Wellness Business Podcast you'll love our mentorship program Wellness Business Insider’s Club.

Each month you’ll learn one simple strategy that improves your skills as a business owner that results in your business being more profitable. CLICK HERE to get all the details about upcoming lessons.

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Subscribe and listen to The Wellness Business Podcast on your favorite platform!

How to Use Blog Post Roundups to Build Your Brand and Your Email List

How to Use Blog Post Roundups to Build Your Brand and Your Email List

How to Use Blog Post Roundups to Build Your Brand and Your Email List

If you want to reach a lot of people and get an influx of people reading your blog while also growing your email list, hosting a blog post roundup is one of the easiest ways to do it.

In this episode of The Wellness Business Podcast, we’re sharing how to create and use blog post roundups to build your brand, reach, and email list. The great thing about these types of blog posts is that it benefits everyone involved: you, your collaborators, and the readers.

During the week that my recent blog post roundup went live, my website traffic increased by 117% and I had a big boost in opt-ins! I’m sharing the scoop with you, so you know exactly how to do it too.

In this episode, you’ll learn our 3-step process for creating captivating blog post roundups, plus…

  • How to use blog post roundups to be seen as a leader and influencer in your niche
  • How to decide on a topic that your audience will actually be interested in
  • What to include in your roundup and how to structure it, (we have some juicy examples for you too!)
  • How to find and choose the perfect contributors who will resonate with your audience
  • What you need to do to get as many eyes on your post as possible

If you’re interested in learning how to use this powerful marketing asset for your blog to get more email subscribers, social media followers, and Facebook group members, this episode is a must-listen!

Plus, be sure to grab your 2 Expert Blog Roundup Email Invitation Templates so you can master your roundup collaboration outreach!

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How To Increase Email Deliverability

How To Increase Email Deliverability

How to Increase Email Deliverability

Email is still one of the most effective ways to market your business but how do you increase the number of emails that show up in your subscriber’s inbox? 

In this episode, we’re diving into how to increase email deliverability. Delivery plays a key role in the success and failure of your email marketing campaigns. After all, no matter how many people are on your subscriber list and how compelling your copy and design is, if an email triggers a spam filter so it doesn’t hit the inbox, your subscribers will never see it!

In this episode, we’re sharing:

  • 7 tips for increasing your email deliverability so your subscribers are actually seeing your emails
  • How we solved a major email deliverability issue with a challenge we recently ran (you’ll want to know how to avoid this pitfall!)
  • How to properly use links, text, and images in your emails
  • How to master your emails subject lines to avoid spam-triggered words

We want you to succeed in your email marketing because this is the best marketing tool out there. Go ahead and hit play so you can learn how to increase your email deliverability!

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How to Book More Discovery Calls

How to Book More Discovery Calls

How to Book More Discovery Calls

In today’s episode, we’re sharing a replay of a hot seat coaching session we did for our Wellness Business Insiders Club members. Hot seat coaching is a short (10-minute) laser-focused coaching session where we address one specific question. The questions and topics that were covered were so beneficial, that we decided to share it here on the podcast.

The hot seat coaching covered a wide variety of topics and questions such as:

  • How do you lead people to your paid programs at the end of a free challenge?
  • How to troubleshoot lack of response for people signing up for your discovery calls
  • How many Facebook groups should I have and when do I close some of them down?
  • How do I narrow down my niche when I’m having trouble choosing just one to focus on?

Chances are, you have at least one of these questions on your mind too, so we hope you get as much benefit out of it as our members did.

Resources and Links mentioned on the show:

The Wellness Business Insider's Club Is Enrolling New Members. Want to Join Us?

If you love the style and format of The Wellness Business Podcast you'll love our mentorship program Wellness Business Insider’s Club.

Each month you’ll learn one simple strategy that improves your skills as a business owner that results in your business being more profitable. CLICK HERE to get all the details about upcoming lessons.

Follow us on Facebook:

Subscribe and listen to The Wellness Business Podcast on your favorite platform!

How to Use Your Content to Warm up Your Email Subscribers

How to Use Your Content to Warm up Your Email Subscribers

How to Use Your Content to Warm up Your Email Subscribers

There are a number of ways you can use your content to warm up your email subscribers. Why is this important? The people who know you are the ones who will end up being your clients – they won’t be signing up with total strangers they know nothing about. This is why building rapport and relationships through email is critical to having a profitable business.  BTW…Email marketing is not dead in 2019. It’s still at top driver of revenue for most businesses, and when you put it into place the right way, it will change your business!

This process starts with your content and we’re going to give you some great examples you can model, and also share some of our top time-saving tips to create more content.   

In this episode, we talk about…

  • 3 types of nurturing content that will help warm up your audience
  • The importance of being intentional with your content and using your own style
  • The value and importance of repurposing content
  • Common questions and suggestions regarding content for your blog, website, and social media

Listen in to see how to put this important strategy into place for your business

Resources and Links mentioned on the show:

The Wellness Business Insider's Club Is Enrolling New Members. Want to Join Us?

If you love the style and format of The Wellness Business Podcast you'll love our mentorship program Wellness Business Insider’s Club.

Each month you’ll learn one simple strategy that improves your skills as a business owner that results in your business being more profitable. CLICK HERE to get all the details about upcoming lessons.

Follow us on Facebook:

Subscribe and listen to The Wellness Business Podcast on your favorite platform!

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