Ask Us Anything

Ask Us Anything

Ask Us Anything

One of our favorite podcast formats is Ask Us Anything because we get to respond to your specific questions.

One of these questions is likely on your mind too, so we think you’ll find this episode very helpful.

Whether you have a quandary about your Facebook group, your lead magnet or running a challenge, we have some good scoop for you.

Here’s what we’re covering on this episode:

  • The best time to post in your Facebook group.
  • When you post your lead magnet, where should you lead people as a next step?
  • When you do a challenge, should you do it for free or charge for it? If you charge for it, what is a good price range?

Tune in to hear the answers and let us know if you have have any questions.

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Getting Over Your Fear of Live Video

Getting Over Your Fear of Live Video

Getting Over Your Fear of Live Video

If you want to stand out on social media and connect with your ideal clients, doing live video is the most effective way to do it. If you haven’t taken the plunge into live video yet, it may be due to fear. I don’t know of anyone who wasn’t nervous before doing live video for the first time.

The good news is that you CAN overcome your fear, and in this episode, we’re going to share our top 6 tips that are going to be a huge help to get you started.

I share my extreme fear and how I overcame it, so if I can do it, you can too!

You’ll discover:

  • Our inside secrets to building your confidence quickly with baby steps
  • What to put your focus on before you go live to feel more relaxed
  • The easiest way to get practice, so you feel more comfortable going live
  • What NOT to do on your livestream videos if you want people to feel connected to you

If live video is something you haven’t done yet because you’re nervous, you’ll want to tune in to find out how you can conquer your fear and get started.

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5 Simple Ways to Boost Engagement in Your Facebook Group

5 Simple Ways to Boost Engagement in Your Facebook Group

5 Simple Ways to Boost Engagement in Your Facebook Group

Facebook groups are still a powerful marketing tool for your wellness business in 2020. One question I get asked a lot is how to get more engagement and interaction from group members. I love Facebook groups as a business-building tool, and I’ve been using them for over 8 years now.

In this episode, we’re sharing 5 ways to boost engagement in your Facebook group, and once you put these strategies into place, you will see an increase of interaction and conversations.

You’ll discover:

  • What you must know before you start your group (or what to change right away)
  • The top reason why groups fizzle out
  • The most important thing to pin to the top of your group
  • The best way to breathe new life into your group AND continue to grow it
  • Examples of questions to ask before you approve new members

If you have been wondering how you can boost the engagement in your Facebook group, this episode is for you!

Plus, be sure to check out my free checklist, 10 Ways to Boost Engagement in Your Facebook Group.

Resources and Links mentioned on the show:

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Subscribe and listen to The Wellness Business Podcast on your favorite platform!

My Process for Troubleshooting a Poorly Performing Facebook Ad

My Process for Troubleshooting a Poorly Performing Facebook Ad

My Process for Troubleshooting a Poorly Performing Facebook Ad

When one of my Facebook ads didn’t work as well as I had expected, I needed to do some troubleshooting to figure out what was wrong. In this episode, I’m sharing what type of ad I was running, what went wrong, and what changes I made.

If you’re running Facebook ads or you plan to run them, this will be a very insightful episode to help you troubleshoot your own ads if they don’t perform as well as you expected.

I’m in the hot seat to share:

  • What type of ad I was running and how I knew it wasn't working
  • My typical ad budget and conversion costs
  • Even though my lead cost was great, conversions to sales were low
  • What actions I took to correct the problem
  • Stats to be aware of when you run your ads

Facebook ads are an experiment and there are going to be ads that do well and some that don't do well at all. In this episode, we’re sharing what to look for when your ads are not performing well and how to course correct.

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Subscribe and listen to The Wellness Business Podcast on your favorite platform!

4 Free Ways to Grow Your Facebook Group

4 Free Ways to Grow Your Facebook Group

 4 Free Ways to Grow Your Facebook Group

 

If you’re looking to fast track the growth of your Facebook group, I have 4 free strategies to share with you that you can start using today.

My Health Coach Biz Support Facebook group has over 10,000 members now, but it started with 1 person.  Once I put a few simple strategies into place, the growth became very steady each and every week. 

NOTE: Focus more on the quality of members vs. the quantity of members. You don't want a group full of people who will never be interested in what you offer, right?  You would be better off with a group of 500 people who are excited to learn from you and connect with other members than it would be to have a group of 5,000 people who aren't really interested in your topic (and are not your ideal clients).

There are many different ways to grow your Facebook group, and here are some that I use all the time:

  1. Use social media posts to invite people to your group (include who it’s for and what’s in it for them to join).
  2. Use Instagram stories and instruct people to click the link in your bio to join your group.
  3. Your Instagram bio is the first thing people see when they look to see who you are and what you do, so include a link to your group (or use Linktree for multiple links).
  4. Use your follow-up email series after people opt-in for your free resources. Include an invite in the body of the email or in the P.S.

BONUS TIP:

Link your group to your Facebook page, so when people visit your Facebook page, they can see you have a group.

Pick 1-2 of these strategies and put them into place in the next 7 days, and add more as you can. 

Want to learn more tips and strategies about using Facebook groups to grow your wellness business?

DOWNLOAD your free copy of my checklist here: 10 Free Ways to Grow Your Facebook Group 

You'll get the 10 SIMPLE AND FREE strategies I use all the time to grow my awesome community, as well as how to make sure you get the RIGHT people in your group.

 

Speaking of Facebook groups, if you’re a health coach, nutritionist, or other wellness business owner, who wants to learn business-building tips and connect with awesome colleagues, come on over and join us in the Health Coach Biz Support Group.

Hope to see you there!

Why We Are Tweaking Our Social Media Strategy

Why We Are Tweaking Our Social Media Strategy

Why We Are Tweaking Our Social Media Strategy

Social media is a long-term strategy and new ways of reaching our audiences are emerging all the time.

On this episode of The Wellness Business Podcast, sharing some of the things we are doing differently and why, so you can make similar changes to your social media strategies if needed!

In this episode you’ll discover:

  • What marketers are really saying about marketing on Facebook
  • The #1 platform marketers want to learn more about and why you should start thinking about this strategy
  • Why video on social media is such a powerful marketing strategy that marketers are surprisingly underutilizing
  • What changes we will be implementing to our own social media strategies

Social media marketing is always changing, and keeping up can be difficult sometimes, so in this episode we’re sharing exactly how to decide where to focus your social media marketing.

Hit play and listen so that you can learn what changes you should be making to your social media strategy this year and why.

Resources and Links mentioned on the show:

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Subscribe and listen to The Wellness Business Podcast on your favorite platform!

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