Important Things to Know Before You Run Facebook Ads

Important Things to Know Before You Run Facebook Ads

Important Things to Know Before You Run Facebook Ads

Before you run Facebook ads, there are a few important things you need to know, in order to get the best results and not feel like you’re throwing your money away.

We are bringing back a popular episode of The Wellness Business Podcast with one of our favorite Facebook ad experts, Rick Mulready. In this episode, Rick covers some of what you need to know before you run Facebook ads, so you can get the best results. 

Here's what you will learn in this episode:

  • How to use the free tools inside of Facebook to help with your ads
  • The easiest, and most cost-effective, way to get started using Facebook ads to grow your email list with your ideal health coaching clients
  • How to look in the reporting section of the ads dashboard to know how well your ad is performing

Rick does a great job of breaking things down in an easy-to-understand way, so we know you will get a lot from what he shares.

Whether you're thinking about running ads or you've been running them for a while, but your results aren't as good as you would like, this is a must-listen episode.

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3 Time-Saving Tips for Creating Consistent Videos

3 Time-Saving Tips for Creating Consistent Videos

3 Time-Saving Tips for Creating Consistent Videos

Creating video on a regular basis can be a real challenge if you don’t have a set strategy that you can rinse and repeat.  If you leave it up to doing it “when you have time” it will likely not get done. How do I know?  Well, that used to be my strategy, LOL

But I have good news!

This week on the Wellness Business podcast, our guest and video expert, Nick Bonitatibus, shares a simple 3-step process to help you save time creating your videos.

Nick does a great job of breaking it down into these 3 steps and shares examples of what to do for each step.

  1. Planning and preparation – How this will help you create video content your audience will look forward to watching.
  2. Delegation – Ideas for outsourcing certain tasks, so you don't have to do it all yourself (plus Nick's top recommendations for outsourcing options).
  3. Distribution – How to get your videos seen by as many people as possible.

If you want to create and produce videos that your audience will love to consume, the tips Nick shares will be incredibly helpful to get you started.

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Online Community Options for Your Paid Programs Other than Facebook Groups

Online Community Options for Your Paid Programs Other than Facebook Groups

Online Community Options for Your Paid Programs Other than Facebook Groups

Karen and I love hosting Facebook groups and we’ve been doing it for several years now. It’s a great way to foster a sense of community with your audience and create deeper and more meaningful relationships.  Your group can often be the first step in the customer journey and how people find you.

We know that some coaches are looking for other options for hosting an online community for their paid programs, outside of Facebook, so if that’s you, this episode with our guest expert, Phil Beene, is for you.

In this episode, you’ll discover…

  • Options for online communities that are not on a social media platform
  • Pros and cons of hosting your group off of Facebook
  • The functionality of some of the other community platforms 

If you’ve been looking for another online community platform to engage with and support your clients in your paid programs, be sure to tune in.

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How to Start a New Facebook Business Page that Attracts Your Ideal Clients

How to Start a New Facebook Business Page that Attracts Your Ideal Clients

How to Start a New Facebook Business Page that Attracts Your Ideal Clients

How do you start a new Facebook business page that attracts your ideal clients and gets more followers?

If you are just starting out building your Facebook page, you are likely asking yourself this very question. Two coaches recently were recently wondering how to do this, so we decided to cover our answers and perspectives in this episode.

In this episode, you’ll discover:

  • The difference between a FB business page and personal profile page when it comes to promoting your business, (these pages are not created equal)
  • 3 things to consider when posting on Facebook to attract new likes and followers, that will ultimately keep you out of Facebook jail and help you grow more quickly
  • 5 quick tips to quickly get momentum on your new Facebook page

This episode will also help you if you’ve had your Facebook page for a while and you need some ideas about how to attract more of the right people.

Tune in to find out our tips and recommendations to save you time get better results.

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3 Free Ways to Grow Your Facebook Group

3 Free Ways to Grow Your Facebook Group

3 Free Ways to Grow Your Facebook Group

A few weeks ago, Facebook announced that they will no longer be including health-related groups in their recommended groups, but before you panic, we want you to know that this is not that big of a deal because there are plenty of other ways to grow your group.

In this week’s episode of The Wellness Business Podcast, we are sharing 3 free ways to grow your group.

  1. Include an invitation to your group in your emails – we’re sharing examples of how to do this
  2. Your Website – we’ll tell you the best two places on your site for this
  3. Social Media – we’re sharing some of our favorite strategies

There are so many ways to grow your group, so don't fret over Facebook not recommending yours. We don’t rely on that strategy and our groups continue to grow each and every week.

Tune in to find out how to use these strategies too.

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Ask Us Anything

Ask Us Anything

Ask Us Anything

One of our favorite podcast formats is Ask Us Anything because we get to respond to your specific questions.

One of these questions is likely on your mind too, so we think you’ll find this episode very helpful.

Whether you have a quandary about your Facebook group, your lead magnet or running a challenge, we have some good scoop for you.

Here’s what we’re covering on this episode:

  • The best time to post in your Facebook group.
  • When you post your lead magnet, where should you lead people as a next step?
  • When you do a challenge, should you do it for free or charge for it? If you charge for it, what is a good price range?

Tune in to hear the answers and let us know if you have have any questions.

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