4 Easy Ways to Grow Your Facebook Group with Your Ideal Clients

4 Easy Ways to Grow Your Facebook Group with Your Ideal Clients

4 Easy Ways to Grow Your Facebook Group with Your Ideal Clients

Today, we’re sharing 4 simple and easy-to-implement ways for you to grow your group, but before we share the strategies, we want to point out that having the RIGHT people in your group is critical if you’re using your group as part of your marketing strategy. You don’t just want anyone joining your exclusive community, right? You only want people who are interested in your area of expertise and who could become a client at some point.  It’s easy to get hung up on the number of members you have but focusing on the quality of your group is the most important thing, so you have a group people who want to return to it every day and some of them will become clients. 

One way to get the right people in your group is by screening them before you approve them. In the area in your group of requested members, you can screen people there since it will tell you how many groups they belong to, where they work, etc. 

Here are a few tips on how to do this, so you can avoid adding fake or spammy accounts:    

  1. Only approve people who have a profile photo.
  2. Look at their profile information – do they look legit (or does their profile look suspiciously salesy, spammy or questionable in some way)?
  3. I don’t recommend approving people who belong to hundreds of groups, and you can see the number of groups someone belongs to (and the names of some of the groups) when they request to join your group. This is up to you, but when people belong to over 100 groups, the chances of them even seeing your content is pretty slim, but it’s totally up to you.
  4. If your group is only for women, don’t approve men (and vice versa). For example, maybe your group is about menopause, so it doesn’t make sense to let men into the group. It’s your group and your rules, so you get to decide who you let in. You want to protect your members and the integrity of your community.

If you aren’t sure about approving someone to join, you have the option to message them and ask them a question.  I’ve done this before where I’m not sure if they are really a health coach, but it seems like they might be but there is something that seems off, I’ll give them the benefit of the doubt and I’ll message them something like “thanks for requesting to join my Health Coach Biz Support Facebook group – you didn’t answer if you were a health coach, so I wanted to reach out and see where you went to school. Thanks so much.”  I’ll give them a couple of days to answer, and if I don’t hear back, I delete the request. They can always request again if they want.

Let’s dive into 4 ways to grow your group with your ideal clients, so you can build a cohesive community that looks to you as the expert.   

  1. Social Media: There are several different ways to use social media to invite people to your group, and you can switch these up each week to have some variety.    

When you’re promoting your group, be sure to include who it’s for and what’s in it for them.  Do you do monthly or weekly live demos, trainings or something else?  Be sure to mention that if you do, to give people an enticing reason to join.

Here are 4 ideas to get you started:

  • Use Instagram stories and instruct people to click the link in your bio to join your group or include the link right in your story by using one of the story stickers. 
  • Use your Instagram BIO – or use linktree for multiple links you want to display, including a link to join your group
  • Static image posts – You can do this to invite people to a livestream you’re doing in your group, so there is some urgency to join, so they don’t miss out.
  • Reels – This can be done to highlight a topic you are covering in your group and a call to action to join to learn more. 

Get creative and test different formats to see what works – have fun with it!

2. Use your follow-up email series. After people opt-in for your free offers, include an invitation to your group in the first email that goes out to your new subscribers.  Your new subscriber has just taken a step to learn more from you by signing up for your free resource, so this is a great opportunity for them to connect with you on a deeper level in your group.

3. Email your subscribers when you are going live in your group – either a training or demo on a topic, a live office hours Q and A or a guest. I’ve tested this and here’s what I have found to work best for me:  I send an email 3-4 days before I’m doing my live office hours, I send email #2 1-2 hours before I go live, and then a 3rd email right when I’m going live. I know people get busy and have other things going on in their lives, so these reminders have made a big difference in the number of people who show up live. At first, I wondered if it was the time I day I chose, but once I added in the reminder right when I was going live, attendance increased.    

4.  Put a tab on your website that says “Join my Facebook Group” or “Facebook Group” and link it to your group, so people see it when they go to your site (just make sure your group opens in a new tab, so visitors can quickly get back to your website). This is a great set it and forget it strategy that can be working for you behind the scenes, 24/7, so whenever someone goes to your website to read a blog post or check out something you have to offer, they’ll see you have a group.  Maybe they aren’t ready to work with you just yet, but by joining your group, they have the chance to get to know more about you and how you may be able to help them. 

There are many ways to grow your Facebook group, and the more you can build a community of people who get to learn from you and connect with you on a regular basis, the easier it will be to turn some of those members into clients.

If you would like more proven strategies that work really well, Grab my FREE CHECKLIST with 10 Free Ways to Build Your Facebook Group, so you have even more options for growing your community. 

If you want a step-by-step blueprint for setting up, growing and running a FB group that leads to paying clients, check out my Group Accelerator mini course. I walk you through everything you need to know, including how to set up your group the right way, how to increase engagement, how to grow your email list inside your group, how to get clients, how to not give away too much for free in your group and more. The great news is that it’s 50% off right now.  If you have a FB group and you aren’t happy with your results, you need this mini course. I’ve audited dozens of health coach groups, so I have some inside scoop on common mistakes and what to do instead to make sure your group isn’t just a destination for people to hang out, but that it also leads to people enrolling in your programs. 

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BEST OF: A 7-Step Process to Successfully Offboard Your Clients for Improved Customer Experiences

BEST OF: A 7-Step Process to Successfully Offboard Your Clients for Improved Customer Experiences

A 7-Step Process to Successfully Offboard Your Clients for Improved Customer Experiences

If you don’t have an official offboarding process and questionnaire as you wrap up working with your clients you’ll find this episode exceptionally helpful.

We’re bringing back this popular episode because it got thinking about how to successfully wrap up their coaching program with a client that not only leaves them feeling positive but sets the stage for more new clients in the future.

On this BEST OF episode of The Wellness Business Podcast we’re covering:

  • The top 3 reasons why this is an important part of your coaching program
  • A 7-Step Offboarding Questionnaire template that you can use again and again in your program for improved customer experiences
  • Just how simple it is to assist your clients remember and document how far they’ve come while working with you and why they are so happy they made the investment in your paid program

First, let’s cover the top 3 reasons why this is an important part of your coaching program.

Reason #1: It sets the stage to end your coaching relationship on a high note, solidifying the overall coaching experience as a positive. It also increases the likelihood that you’ll be able to collect a glowing testimonial.

Many coaching programs last anywhere from 3-6 months and your clients have been in the trenches with you the entire time. As with most of us, we’re not great at remembering how far we’ve come and don’t spend enough time celebrating our wins. When you help your client reflect back on where they were when they started with you and what life looked like then compared to now they’ll begin to take stock of all of their accomplishments.

Reason #2: When you end on a high note the chance of them referring you to friends, family and colleagues goes up dramatically.

Let’s face it, people always recommend programs and products that they love so why should your coaching program be any different? Using our 7-Step Offboarding Questionnaire will help them appreciate how far they’ve come as well as an increased appreciation for their newfound confidence to move forward without you, which is priceless.

Reason #3: It gives you a time and place to offer them a final piece of coaching advice inclusive of instructions for continued success as well as a heartfelt thank you.

It’s natural for your clients to feel a little nervous moving on without you but we already know that you set them up for success. Taking the opportunity to give them farewell assignments or homework to keep them on track will be much appreciated and tells them just how much you care. As you wrap up it’s the perfect time for you to tell them how much they have meant to you.

Okay, now that we’ve shared why you should incorporate an offboarding questionnaire in your program wrap up, let’s now discuss how to make it happen.

Use this 7-Step Offboarding Questionnaire as part of your offboarding process.

  1. Where were you when you started this coaching program? What were your biggest struggles?

    Starting with this question will help them establish a baseline of where they were at the beginning of the program. As we said earlier, as humans we never give ourselves enough credit when it comes to what we accomplish so asking these questions will help them remember what life looked like at the beginning of the program.

  2. What was your favorite part about this program? Which features were the most impactful in getting your results?

    This is a great question and is designed to help them connect the dots between their success and accomplishments with you and your program. Remember, your goal is to end the program on a high note and naming the features that impacted them the greatest is a perfect way to do that.

  3. List your accomplishments, (please be as specific as possible).

    This question is probably self-explanatory but let’s chat about it for a minute anyway. When your clients make a list of everything they’ve accomplished while working with you they’ll be amazed at how long the list is. Again, connecting the dots between how great things are now with you and your program is the perfect way to leave them feeling like the investment they made to work with you was well worth it.

  4. Where do you feel you could have used more support? What suggestions do you have to make this program better?

    While this question might feel a little nerve-wracking, remember that nothing is perfect. Giving them a place to share ideas or suggestions about how you can make your program better can lead to your best program updates. When we ran the Wellness Business Insider’s Club some of our best ideas and program updates came from our clients.

  5. What are you most excited about as we wrap up your coaching program?

    This question establishes their level of confidence and self-accountability. More than likely they are feeling better than they have in years and it’s all because of you. Giving them an opportunity to contemplate and document what they are most excited about going forward is another great way to solidify that they made a great investment.

  6. Referrals are always appreciated so I was wondering if you are likely to recommend this program to your family, friends, and colleagues?

    This can be a simple yes or no response, however, if they reply no it’s important to determine why that is. You’ll need to do additional follow up to learn what’s holding them back from sharing your information with the people that they know. Don’t skip this step. It could be as simple as a misunderstanding or could be the catalyst for a necessary change in your program or coaching method.

  7. Do I have your permission to compile this information into a program testimonial? (Of course, I’ll send it to you for your review before I use it in my marketing.)

    Having the ability to compile their responses into a single testimonial statement is one of the top reasons to go through this process. Since your clients are not expert writers, offering to compile the testimonial for them will be greatly appreciated. It’ll be easy for them to review what you’ve written, make any tweaks if necessary, and get back to you quickly with their approval.

There you have it. You are now set up for success to incorporate an official client offboarding process into your coaching program.

Resources and Links mentioned on the show:

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The Simplest Way to Take Your Coaching Programs Online

The Simplest Way to Take Your Coaching Programs Online

The Simplest Way to Take Your Coaching Programs Online

If you are a health coach who wants to take some of your coaching online, you are likely looking for the simplest way to do it.  For most coaches, the biggest hurdle to starting online coaching is the tech stuff, so we are going share a couple of the easiest ways to kick things off.

In this episode, you’ll discover:

  • The two easiest ways to run your online program without the tech overwhelm
  • Two other logistics you’ll need to have in place to help your clients and stay in touch
  • Important mindset shifts that are critical to taking your coaching online

The name of the game with this is ACTION, and not PERFECTION, so don’t get hung up on bells and whistles and figuring out the EXACT BEST way to do this.  Just get started. Run your first round as a beta program where you offer it at a discount, so you can get feedback and testimonials for the next time you run it.

We have two simple options to share with you today.

OPTION #1: The easiest, most low-tech way is to run your online group program with livestreams or recorded video in a Facebook group. 

This is like hitting the “easy” button because it’s very low tech. You can do live video, or you can record video ahead of time and upload it to your group, along with any resources like PDF handouts, recipes or worksheets.

If you’re going to record the videos, you can use Zoom, then download the video to your computer, and upload it to your group. We think LIVE video is the way to go, so you can answer questions in real time and interact with people, but if you are brand new to video and livestreaming makes you way too nervous, you can upload recorded video and be in the group to answer questions or host a live Q and A via livestream each week or every other week.  Do what works for you and test things as you go. There is never one single right way to run your business, so keep that in mind as you go. You’re going to learn new things each time you run your program, so don’t get hung up on perfection and let that hold you back from getting started.

OPTION #2: Use a platform like Practice Better or Kajabi.

These are a couple of great options for hosting your program because you can house all of the content for your program inside one platform that people can access even if they aren’t on Facebook.  You can incorporate slide decks, PDF downloads and any other resources you want to include.  You can do the same in your FB group too, but if you want to host your program off of social media, Practice Better or Kajabi are great.   There are a lot more choices too, but we don’t want to overwhelm you with options.

We like Practice because it’s specific to health coaches and nutritionists, and it’s less expensive than Kajabi.  You can also use PB with your 1-on-1 coaching clients, so it’s a fantastic all-in-one solution, and it also has a feature that works a lot like a Facebook group if you want that option.  We have an affiliate link where you can start out with a free PB account if you want to test it out with your 1-on-1 clients. You need the paid version to run online programs but with the free version, you can get a feel for how it works with up to 3 clients.

Let’s cover a couple of other things you’ll need to make it easy to take your coaching online:

  • Content for your coaching program – this will be your sessions or modules – this is the information that will help people get a result or outcome (your 30 day, 3- or 6-month program) and any other resources like Karen mentioned such as PDF’s, recipes, worksheets, etc. The content can be in the form of recorded slide decks or face to camera video or a mix of both. For example, you can start out with face to camera to introduce the topic, why it’s important and then go to the slide deck. You can do all of this in Zoom.  If you aren’t sure where to start with creating the actual content for your coaching program, I invite you to check out my Coach with Confidence 6-month health coaching program and when you go to the page, you can download a sample session that will show you what it looks like.
  • The next thing you will need is emails to send to your members that include a welcome email and a weekly email to check in, let them know what you’re covering this week and any calls to action such as posting in the Facebook group. The more you can get people to take action on what they learn in your program, the better their results will be and the better testimonials you will receive.  If you don’t already have an email marketing software that you like, we recommend MailerLite because it’s very user friendly, it has a great free version and it also includes awesome landing page templates that you can use for your freebies and your sales pages if you don’t have a website yet.

So, taking your coaching programs online doesn’t have to be complicated at all, and in fact, it can be very low tech and simple. Simple is your friend when you are starting out because it allows you to take action much sooner than later and people need your help right now. Most people don’t care how they get the information – they just want a solution to their problem – and that’s where you come in.

So, what steps can you take to put this into place sooner than later? Set a date and put the pieces into place, knowing that imperfect action is the way to go.

In my free guide: The Ultimate Guide to Launching a Successful Online Health Coaching Program, I walk you through more steps and resources to make this super easy. It covers pricing, naming your program, ideas for filling your program and MUCH MORE, so be sure to grab that while it’s available.   

Resources and Links mentioned on the show:

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A 7-Step Process to Successfully Offboard Your Clients for Improved Customer Experiences

A 7-Step Process to Successfully Offboard Your Clients for Improved Customer Experiences

A 7-Step Process to Successfully Offboard Your Clients for Improved Customer Experiences

Do you have an offboarding (feedback) process and questionnaire for your clients once they finish working with you?

It can be tricky to know how to wrap things up with clients during their last coaching session but it’s important because you want to send them off feeling like they are equipped to continue on their journey and also feel great about working with you.

This week on The Wellness Business Podcast, we’re sharing A 7-Step Process to Successfully Offboard Your Clients for Improved Customer Experiences

Here’s what you’ll discover:

  • The top 3 reasons why having an offboarding process is an important part of your coaching program
  • A 7-Step Offboarding Questionnaire template that you can use again and again in your program for improved customer experiences
  • Just how simple it is to assist your clients remember and document how far they’ve come while working with you and why they are so happy they made the investment in your paid program

If you don’t have an official offboarding process and questionnaire as you wrap up working with your clients, you’ll find this episode incredibly helpful.

Let’s address the top 3 reasons why this is an important part of your coaching program.

#1: It sets the stage to end your coaching relationship on a high note, solidifying the overall coaching experience as a positive. It also increases the likelihood that you’ll be able to collect a glowing testimonial.

Many coaching programs last anywhere from 3-6 months and your clients have been in the trenches with you the entire time. As with most of us, we’re not great at remembering how far we’ve come and don’t spend enough time celebrating our wins. When you help your client reflect back on where they were when they started with you and what life looked like then compared to now, they’ll begin to take stock of all of their accomplishments.

#2: When you end on a high note, the chance of them referring you to friends, family and colleagues goes up dramatically.

Let’s face it, people always recommend programs and products that they love so why should your coaching program be any different? Using our 7-Step Offboarding Questionnaire will help them appreciate how far they’ve come as well as an increased appreciation for their newfound confidence to move forward without you, which is priceless.

#3: It gives you a time and place to offer them a final piece of coaching advice inclusive of instructions for continued success as well as a heartfelt thank you.

It’s natural for your clients to feel a little nervous moving on without you but we already know that you set them up for success. Taking the opportunity to give them farewell assignments or homework to keep them on track will be much appreciated and tells them just how much you care. As you wrap up, it’s the perfect time for you to tell them how much you have enjoyed working with them.

Increase Client Enrollment by Focusing on this One Thing

 

Okay, now that it’s clear why you want to incorporate an offboarding questionnaire in your program wrap up, let’s talk about how to make it happen.

Here is our 7-Step Offboarding Questionnaire.

1. Where were you when you started this coaching program? What were your biggest struggles?

Starting with this question will help them establish a baseline of where they were at the beginning of the program. As we said earlier, as humans we never give ourselves enough credit when it comes to what we accomplish so asking these questions will help them remember what life looked like at the beginning of the program.

2. What was your favorite part about this program? Which features were the most impactful in getting your results?

This is a great question and is designed to help them connect the dots between their success and accomplishments with you and your program. Remember, your goal is to end the program on a high note and naming the features that impacted them the greatest is a perfect way to do that.

3. List your accomplishments, (please be as specific as possible).

This question is probably self-explanatory but let’s chat about it for a minute anyway. When your clients make a list of everything they’ve accomplished while working with you they’ll be amazed at how long the list is. Again, connecting the dots between how great things are now with you and your program is the perfect way to leave them feeling like the investment they made to work with you was well worth it.

4. Where do you feel you could have used more support? What suggestions do you have to make this program better?

While this question might feel a little nerve-wracking, remember that nothing is perfect. Giving them a place to share ideas or suggestions about how you can make your program better can lead to your best program updates. When we ran the Wellness Business Insider’s Club some of our best ideas and program updates came from our clients.

5. What are you most excited about as we wrap up your coaching program?

This question establishes their level of confidence and self-accountability. More than likely, they are feeling better than they have in years and it’s all because of you. Giving them an opportunity to contemplate and document what they are most excited about going forward is another great way to solidify that they made a great investment.

6. Referrals are always appreciated so I was wondering if you are likely to recommend this program to your family, friends, and colleagues?

This can be a simple yes or no response, however, if they reply no it’s important to determine why that is. You’ll need to do additional follow up to learn what’s holding them back from sharing your information with the people that they know. Don’t skip this step. It could be as simple as a misunderstanding or could be the catalyst for a necessary change in your program or coaching method.

7. Do I have your permission to compile this information into a program testimonial? (Of course, I’ll send it to you for your review before I use it in my marketing.)

Having the ability to compile their responses into a single testimonial statement is one of the top reasons to go through this process. Since your clients are not expert writers, offering to compile the testimonial for them will be greatly appreciated. It’ll be easy for them to review what you’ve written, make any tweaks if necessary, and get back to you quickly with their approval.

There you have it. You are now set up for success to incorporate an official client offboarding process into your coaching program.

Resources and Links mentioned on the show:

Follow us on Facebook:

Subscribe and listen to The Wellness Business Podcast on your favorite platform!

5 Hacks to Save Time Managing Your Facebook Group

5 Hacks to Save Time Managing Your Facebook Group

5 Hacks to Save Time Managing Your Facebook Group

Hosting a free Facebook group for your ideal clients, is one of the best marketing strategies you can use on social media because it helps your members get to know you and see you as a trusted resource. One common question we get is how to manage a group without it taking up too much time, so today we are sharing 5 hacks to help you save hours in your group each week.

Karen and I have been running groups for several years now, and when I was a health coach, it was one of the ways I enrolled new clients. They got to know me and when I opened enrollment for my programs, some of the members joined. It was an easy decision for them because they already knew me and felt a connection to me. That is the power of having a FB group that is specific to your niche.

Because I know how effective groups can be as part of your marketing and client attraction strategy, and it’s one of my zones of genius, I have put together a workshop series called Group Accelerator.

You’ll learn my top strategies for Growing a Facebook Group Full of Your Ideal Clients and Turning Them into Paying Clients.

If you have a group but it’s not growing or getting engagement and/or it’s not leading to new clients, this is for you.

Let’s dive into the 5 Hacks to Save Time Managing Your Facebook Group.

These tips can save you several hours each week, so pick one or two to start with this week and then move on to one or two more.

  1. Schedule your posts ahead of time. Schedule at least 1 week of content in advance (ideally 2-3 weeks in advance but start with 1 if needed). You can do this inside your group, or you can use a social media scheduling app.  By scheduling your posts ahead of time, you won’t be scrambling to figure out what to post each day and you can be more intentional with your content. It saves time to batch your content, and when you know you only have to do it once a week or once every 2 weeks, you can take that off your plate as a daily task.
  2. Don’t spend hours in your group. Plan on 30 mins or so a day and set a timer if needed. This can either be broken up into two 15-minute blocks of time or one 30-minute block. If you need to be in your group for more than 30 minutes a day, it may be time to bring in another admin to help.  This could be a virtual assistant who can answer some of the basic questions such as where to find things on your site or in the group or approving members. People think it takes a lot of time to manage a group, but YOU get to decide how much time you want to spend in it.
  3. You don’t need to post in your group 7 days a week.   Scheduling posts 4-5 times a week is good, unless you’re running a challenge where you will have posts each day of the challenge. See what posts do the best and do more of those (check the insights in your group for this under the Insights tab and then scroll down to engagement). Focusing on the quality of posts and what gets conversations going is the most important thing rather than thinking about posting every single day.   
  4. Repurpose previous posts. Look back at some of the popular posts that are a few months old and use them again. Not everyone sees every post the first time around, and people don’t mind seeing things again every once in a while. You can go to your “Engagement” tab in your group and scroll down and look for popular posts from a few months ago. Change the copy in the post a bit and/or use a different image to change it up.
  5. As your group grows and it takes up more of your time, you will want to find someone who can help manage your group. Look for someone you already know or find a virtual assistant for a couple of hours a week to start.  You may find other tasks the VA can do for you in your business too. For your group, they can approve members, do a weekly welcome post, keep an eye on what’s going on in the group and direct members to your existing content to answer some questions (your blog posts for example).

If you want to learn more about starting and growing a Facebook group full of your ideal clients, be sure to check out my Group Accelerator program workshop series.

Resources and Links mentioned on the show:

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How to Use Workshops to Easily 
Create Content for an Entire Month

How to Use Workshops to Easily 
Create Content for an Entire Month

How to Use Workshops to Easily Create Content for an Entire Month

On this episode we’re sharing how the information from one monthly workshop can fill your content calendar for an entire month. If simplifying your content creation is something you’re interested in or if you’re someone who finds it challenging to know what to blog about, create social media content about, and focus your attention on to attract your dream clients, this episode is for you.

In today’s episode you’ll discover:

  • How one monthly workshop can drive your content creation for an entire month
  • A simple method to attract your dream clients that doesn’t rely on social media posts to get their attention
  • How to easily create 4 livestream topics to grow your email list, 4 blog or email topics to warm up your followers, 12 social media posts, and 12 story topic ideas from one great workshop

For the sake of this episode, we’re going to be using one of Karen’s done-for-you wellness workshops as our example. We’re going to share with you how you can use the information from that one workshop to create your content for one entire month, beyond the main purpose, which is a workshop to grow your email list and enroll clients into your paid program.

To be exact, we’ll be showing you how you can repurpose the workshop content into:

  • 4 livestream topics to grow your email list
  • 4 blog or email topics to warm up your followers
  • 12 social media posts
  • 12 story topic ideas

The workshop we’ll be using is the Gluten Free Living Workshop: Discover the symptoms of gluten intolerance and how you can successfully adopt a gluten-free lifestyle, without compromise!

This workshop comes with an 87-page slide deck that is packed with information that you can use for content creation.

Let’s start with 4 livestream topics to grow your email list. These 4 topics can also be turned into blog posts or warm up emails for your subscribers.

Topic #1 – 3 Reasons Why Gluten Can Be Causing Brain Fog, Decreased Energy, and Digestive Disruptions

Topic #2 – 5 Easy Gluten-Free Swaps That Are As Delicious As The Original Without The Digestive Disturbances

Topic #3 – 5 Reasons That Removing Gluten From Your Diet Will Improve Your Life In 30 Days

Topic #4 – The Quickest Way to Know If Gluten Is What’s Causing Your Digestive Problems

Now let’s take this one step further for 12 social media posting and story topics.

#1 – Gluten free swaps

#2 – Symptoms from gluten intolerance

#3 – A simple test you can do yourself to discover if you’re gluten intolerant

#4 – The 3 top unexpected places gluten is hiding in your daily life

#5 – The misconception that removing gluten means removing flavor

#6 – The difference between a gluten sensitivity, intolerance, & true allergy

#7 – The benefits of becoming gluten free

#8 – The conditions that are amplified when consuming gluten

#9 – How to make your home gluten free

#10 – What is gluten and why so many people are intolerant

#11 – Can your gluten intolerance be causing leaky gut

#12 – The top 5 symptoms experienced and how it affects your body

Now that we’ve identified 4 main topics for your livestreams, blogs and emails, plus identified 12 topics for social media posts and stories all designed to warm up your followers and get them excited to register for your monthly workshop. Pretty quick and easy, right?

Let’s go another step further. When you take this approach, you can be assured that the people registering for your workshop will strictly be those that are interested in a gluten-free lifestyle, (or whatever topic you covered during the last 30 days). When your monthly content is a part of your coaching program or the protocol you teach in your business, you’ll be filling your virtual workshop with ONLY the right type of people. That’s a gamechanger when it comes to enrolling people into your paid program.

Do you see how easy it is to take the information from one great workshop and turn it into your daily, weekly, and monthly content in a way that saves time and improves your overall client enrollment conversion rate because you’re getting the right people to attend your workshop?

If you want to check out Karen’s library of done-for-you wellness workshops just go to mywellnessworkshops.com. There you’ll find 15 health and wellness topics to choose from all designed to make growing your email list and enrolling clients into your paid program easier than ever.

Resources and Links mentioned on the show:

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5 Reasons Why the Most Successful Coaches Use Workshops to Grow their Businesses – How this low-tech strategy will outperform social media every single time for getting new clients

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