How to Navigate the Changes on Instagram  with Jasmine Star

How to Navigate the Changes on Instagram with Jasmine Star

How to Navigate the Changes on Instagram with Jasmine Star

On this episode, you’ll learn how to navigate the changes that are coming to Instagram. If you’ve heard the news about ‘likes’ going away, don’t panic. As you’ll hear in this episode, our special guest, Jasmine Star, explains how these changes are actually going to be a good thing and how you can easily transition into these changes.

In this episode, Jasmine shares:

  • How to set yourself apart on Instagram and connect with people in a real and impactful way
  • What to do with the upcoming Instagram change
  • The difference between a ‘popular’ vs. a ‘profitable’ Instagram account
  • How to actually get your posts seen in your followers’ feeds
  • The secret behind tracking how many leads are actually coming from Instagram so you can tell if your strategy is paying off
  • How to reach new followers without being creepy

Jasmine is one of our top go-to experts when it comes to all things Instagram, so if you’ve ever had a question about the changes on Instagram or how to use Instagram as an effective marketing strategy, you’ll want to tune in.

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How to Run Lower-Cost, High-Converting Facebook Ads Using Video Views – With Zach Spuckler

How to Run Lower-Cost, High-Converting Facebook Ads Using Video Views – With Zach Spuckler

How to Run Lower-Cost, High-Converting Facebook Ads Using Video Views – With Zach Spuckler

If you’d like to know how you can run lower-cost, high-converting Facebook ads, using your video view audience (people who have watched videos on your Facebook page) is one fantastic way to do it! This a strategy most people aren’t aware of, and our guest is walking us through it, step by step, so you can do it too.   

We are lucky to have Zach Spuckler, a Facebook ads expert and founder of Heart, Soul & Hustle, joining us to talk about using this very efficient and cost-effective way to run Facebook ads by targeting a warm audience of people who have watched all or some of the videos on your Facebook page.

Video views and look alike audiences are one of the best strategies to include as part of your Facebook ads strategy right now. This allows you to warm up your audience first which is so important.  We know that people need those multiple touchpoints and exposures to you before they take an action, so what Zach talked about in this episode is a fantastic way to do that.

You’ll get the inside scoop on:

  • The importance of video views on your Facebook page and why this benefits your cost and results of your ads
  • Whether you can use this strategy to encourage people to buy your paid program or if you should only use it for email list building
  • The typical cost with video view ads (you’ll be amazed!)
  • The power of look-alike audiences and how it turbo-charges the size and quality of the audience that can see your ad
  • Whether you can implement these strategies with live or prerecorded videos

If you have ever had any questions about running Facebook ads for your business or how to optimize your existing ads, you’ll want to listen to this episode!

Karen was kind enough to do a video walk through for you on how to set up your audiences inside your Facebook ads dashboard.

How to Set UP a Facebook Custom Audience and Look-alike Audience Demonstration.

Oh, and be sure to grab Zach’s 5-Step Facebook Setup Audit in the resource links below.

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How to Generate Over $10,000 with a 30-Day Online Program – Part 1

How to Generate Over $10,000 with a 30-Day Online Program – Part 1

How to Generate Over $10,000 with a 30-Day Online Program – Part 1

When a nutritionist posted in my Facebook group that she generated over $10,000 with her very first 30-day online coaching program, I was blown away (truth be told, she was too!)

She used one of my done-for-you programs as the basis of her program, and not only did her first launch generate $10,000, but the second time she launched it a short time later, she generated $25,000!  Amazing, right?  In case you’re wondering, the price point for her program was only $97! 

I’m sure you’re wondering how she did it.  Well, fortunately, Paola was kind enough to share exactly how she did it, and we absolutely love her simple, but incredibly effective approach!

Not only is she sharing the scoop on her marketing strategies, but we also dive into how she is able to balance her online program with her full-time job as a traveling clinical nutritionist!

In this episode, you’ll discover:

  • A full breakdown of which marketing strategies Paola used to generate over $10,000 from the first launch of her online program (check out the screenshot below of her post in Kathleen’s customer support Facebook group)
  • How free consultations are key for promotion and lead generation
  • How YOU can simplify your online program creation with a done-for-you program (the exact same one that Paola used!)

If you’d like to learn how you can create and market your online program, tune in so you can learn from what Paola did to earn over $10,000 with her 30-day online program!

Plus, if you want to simplify your online program creation even more, check out Kathleen’s 30-Day Fit and Healthy Jump Start done-for-you program or (Business Success Bundle) and get 20% OFF until August 31st with the coupon code: WBP112

Resources and Links mentioned on the show:

Paola’s website

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How to Set Realistic Social Media Expectations for Your Coaching Business

How to Set Realistic Social Media Expectations for Your Coaching Business

How to Set Realistic Social Media Expectations for Your Coaching Business

Social media can be a fantastic marketing tool for your coaching business, but it’s important set realistic expectations, so you don’t feel disappointed or feel disillusioned as you figure it all out.  Whether you’re using Facebook, Instagram, Pinterest, Twitter or LinkedIn, social media can be challenging sometimes, but giving value and being patient is the key to long-term social media success.

In this episode, we’re revealing 5 realistic expectations to set when it comes to social media. Whether you’ve felt overwhelmed by social media or as if your strategies and efforts aren’t leading to any results, you’ll want to take a listen to this episode!

You’ll learn:

  • 5 reality check-in points that will help you set realistic expectations and keep you on track with your own social media strategy
  • How to find support and resources to brainstorm and implement social media strategies
  • Why you should rely strongly on a “give-only” strategy for your social media marketing
  • How to get through the natural ebbs and flows of your business and social media engagement

Take a listen so you better manage your own social media expectations with our 5 reality check-in points!

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4 Free Ways to Promote and Fill Your Next Challenge

4 Free Ways to Promote and Fill Your Next Challenge

4 Free Ways to Promote and Fill Your Next Challenge

If you’re running an online challenge, your biggest question is probably how to promote and fill it.  In this episode, we cover 4 different strategies you can use to get more people enrolled in your challenge.

Free challenges can be an incredibly effective way to get clients, build rapport, and position yourself as a trusted expert! In fact, they usually work much better than webinars for filling your programs. When you go all in on these 4 strategies, you’ll see more people signing up for your challenge, and that means the potential to have more people enrolling in your coaching program. 

After listening to this episode, you’ll know:

  • 4 proven, effective (and free) ways to promote your challenge and FILL it
  • How to make your paid program the next logical step for your participants
  • Why challenges are a great way to get clients

Listen in, so you can master the promotion of your challenges and turn your participants into paying clients.

If you’d like more ideas to help you fill your challenge, be sure to grab Kathleen’s FREE guide, 10 Ways to Market Your Online Challenge.

Resources and Links mentioned on the show:

The Wellness Business Insider’s Club Is Enrolling New Members. Want to Join Us?

If you love the style and format of The Wellness Business Podcast you’ll love our mentorship program Wellness Business Insider’s Club.

Each month you’ll learn one simple strategy that improves your skills as a business owner that results in your business being more profitable. CLICK HERE to get all the details about upcoming lessons.

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How to Attract Health Coaching Clients

How to Attract Health Coaching Clients

How to Attract Health Coaching Clients

If you want to know how to consistently attract health coaching clients, this is for you.

In this episode of the podcast, we’re talking about how to systemize your client attraction process with a strategy that is simple and will save you time!

We’re sharing how to identify your ideal clients’ problems, how to write the perfect client attraction message, and then how to create resources that your clients ACTUALLY need and want by identifying 5 essential criteria.

After listening to this episode, you’ll know all about…

  • How to identify your ideal clients and their problems
  • Figuring out your customer journey (this is KEY!)
  • Perfecting your client attraction message
  • What resources you actually need to create and how to use them
  • Pre-planning your client attraction resources and social media to save time (with specific examples for 4 weeks of topics!)

Take a listen to find out exactly how to simplify (and systemize) your client attraction process!

If you want even more help from us, be sure to join our Free 5-Day Training: 5 Things Every Wellness Business Needs to Get Clients where we’ll be covering ideal clients and how to create high converting free resources, plus so much more!

Resources and Links mentioned on the show:

The Wellness Business Insider’s Club Is Enrolling New Members. Want to Join Us?

If you love the style and format of The Wellness Business Podcast you’ll love our mentorship program Wellness Business Insider’s Club.

Each month you’ll learn one simple strategy that improves your skills as a business owner that results in your business being more profitable. CLICK HERE to get all the details about upcoming lessons.

Follow us on Facebook:

Subscribe and listen to The Wellness Business Podcast on your favorite platform!

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