How to Identify Your Marketable Ideal Client

How to Identify Your Marketable Ideal Client

How to Identify Your Marketable Ideal Client

If you want to know how to identify your marketable ideal client, you’ll want to tune into this episode of The Wellness Business Podcast. You’ll get the step-by-step framework that will help you narrow this down to one specific and clear statement which will attract the people you want to serve.

In this episode you’ll discover:

  • The easiest and simplest way that you can narrow down your marketable ideal client identity to a single statement, so your marketing message is clear and concise
  • 3 steps you can take to identify your marketable ideal client
  • The 4 possible places your ideal clients can be on their health journey and how to make an intention decision of where you want to show up for them
  • How to choose descriptive words that will resonate with your ideal clients rather than leaving them confused about what you do and how you help

If you’ve wondered how you can identify your marketable ideal client, tune in to learn the exact steps you need to take!

You’ll want to listen to episodes 163 and 164 first, and this episode will bring it all home for you.

Plus, be sure to download The Niche Companion Workbook to get step-by-step instructions for implementing what we teach you in this episode. 

Resources and Links mentioned on the show:

Follow us on Facebook:

Subscribe and listen to The Wellness Business Podcast on your favorite platform!

How Richa Generated $6,000 in Sales with Workshops

How Richa Generated $6,000 in Sales with Workshops

How Richa Generated $6,000 in Sales with Workshops

If you’ve been thinking about doing online workshops to get coaching clients, our special guest, Richa Prasad, is sharing exactly what she did to generate $6,000 in sales with her workshops.

In this episode, Richa is sharing:

  • The exact process she and her partner used by delivering the same wellness workshop over and over to enroll 3 new clients at $2,000 each in a matter of weeks.
  • How they figured out exactly what their audience wanted before they ever purchased a done-for-you wellness workshop so they would hit the ground running with their very first workshop.
  • The success system they have in place that takes their attendee from the workshop to a discovery call to the paid program.
  • Why they are hooked on the workshop client attraction and client enrollment system for their business and how it will work for you too.

If you’ve been wanting to have as much success in your business as Richa and Lucy have in theirs, you’ll want to tune in to this episode to hear their exact process for selecting and delivering the right workshop for their ideal clients so that it leads to more sales in just a matter of weeks!

If you’re excited to use workshops as a way of attracting your dream clients and enrolling them into your programs, be sure to check it out, and you’ll also get a coupon code to save on Karen’s done-for-you workshops (scroll down for the link and code).

Resources and Links mentioned on the show:

Follow us on Facebook:

Subscribe and listen to The Wellness Business Podcast on your favorite platform!

When to Raise Your Coaching Prices

When to Raise Your Coaching Prices

When to Raise Your Coaching Prices

If you’re wondering when to raise your coaching prices and how to go about doing it, this episode of the podcast is for you, my friend.

We get a lot of questions regarding pricing and we know it can feel a little tricky.

That’s why we’ve decided to share our simple ‘when-to-raise-your-prices’ formula with you.   

You'll get the inside scoop on:

  • How to figure out pricing if you’re a new health coach and haven’t had any clients yet
  • Establishing a starting price point for your coaching services
  • How to consistently raise your prices systematically without pricing yourself out of the market

Raising your prices doesn’t have to be as confusing or intimidating as it might seem. After listening to this episode, you are going to feel so much more confident about when and how to raise your 1:1 coaching prices with our simple formula.

Resources and Links mentioned on the show:

Follow us on Facebook:

Subscribe and listen to The Wellness Business Podcast on your favorite platform!

How to Find Unique Ways to Promote Your Programs

How to Find Unique Ways to Promote Your Programs

How to Find Unique Ways to Promote your Programs

We did something fun for this episode about how to find unique ways to promote your programs by recording it off-the-cuff while we were on the road in San Diego.   

This episode came about because I realized I needed to be more intentional with the topics I’m covering on my livestreams, so they dovetail more seamlessly into my offers (done-for-you programs).

You want to think about how you can tie in what you like to teach about that will also lead to your paid offers in a seamless and non-salesy way, and in this episode, you’ll get ideas on how to do just that.

In this episode, you’ll discover:

  • How to identify an area you like to teach that will make your offer the next step for people to feel more confident and equipped to invest in your program
  • The common questions your audience want the answers to that will make them more likely to join your program
  • The top 2 objections most of your ideal clients will have, and how to address them up front to enroll more clients
  • What to focus on more during your discovery call with potential clients to increase enrollment

If you’re wanting to find different and unique ways to promote your programs, you’re going to love this episode.

Resources and Links mentioned on the show:

Follow us on Facebook:

Subscribe and listen to The Wellness Business Podcast on your favorite platform!

What to Give Clients When You Can’t Give Them A Meal Plan

What to Give Clients When You Can’t Give Them A Meal Plan

What to Give Clients When You Can't Give Them a Meal Plan

Meal plans can be a great value-added service for your clients, but what do you do if you live somewhere that meal plans do not fit into your scope of practice?

You’ll be happy to know that our guest has the perfect solution for you!

In this episode, our guest, Ashley Sauve from That Clean Life, shares how you can still provide great resources for your clients even if you can’t offer ‘meal plans.”

In this episode you will discover…

  • Why there are situations when giving meal plans are not an option and what to do about
  • How you can professionally handle what to give clients when you can't give them a meal plan, so you immediately position yourself as a valued resource
  • How to use recipe guides as a main staple in your coaching programs and why they always set your clients up for success
  • The quickest and easiest way to create professionally designed, brand-specific recipe guides for your business so you aren't spending hours trying to do it on your own

Figuring out what to provide your clients without giving them meal plans isn’t as difficult as it sounds, and after tuning in to this episode you’ll know exactly how to create plans that will help your clients achieve success and ultimately grow your business!

Resources and Links mentioned on the show:

Follow us on Facebook:

Subscribe and listen to The Wellness Business Podcast on your favorite platform!

How to Fill Your Coaching Program Once  Your Free Challenge is Over

How to Fill Your Coaching Program Once Your Free Challenge is Over

How to Fill Your Coaching Program Once Your Free Challenge is Over

One of the topics I can talk about for hours on end is how to use online challenges to get clients for your coaching practice.

Why?

I used challenges when I was a health coach, and they’re a great way to connect with your audience, build trust and then lead them to your coaching programs.

In this episode of The Wellness Business Podcast, we’re sharing 5 simple ways you can promote your paid program during your challenge without feeling salesy. Having a solid plan of how and when to promote your paid program is essential and it makes you feel more confident about your offer.   

In this episode, you’ll learn:

  • How to confidently promote your paid program without feeling salesy
  • The steps we take to launch our programs, including the Wellness Business Insider’s Club
  • How online challenges can be even better than webinars

It’s not as difficult as it might seem to promote your paid program in an authentic way. When you use the strategies we cover in this episode, you will feel more confident promoting your program and get more people enrolled in your programs. 

Resources and Links mentioned on the show:

Follow us on Facebook:

Subscribe and listen to The Wellness Business Podcast on your favorite platform!

Pin It on Pinterest