Don’t you just love finding out about great tools and resources that are awesome AND FREE?

In this post, I’m going to share free tools in 5 different categories including Organization, Communicating with Your Tribe, Stock Photos,  Creating Gorgeous Images to Share on Social Media, and Staying in Touch. These are all tools that I’m either currently using or have used in the past, so I hope you find them helpful too.

Get ready to take notes, and check them out!

#1. Organization

One of the best organizational tools for your coaching business is Practice Better. This online software allows you to save time and streamline your coaching business. You can use it for your one-on-one clients, and also use it for your online programs.  The free version allows you to get started with three 1-on-1 clients, which is an awesome way to try it out.

I love to use Trello to keep tasks and projects organized. You can create boards for all different topics. For example I have a board called “Tools and Resources” where I keep a running list of things I know I want to check out, use and/or recommend to people. You know how it is – you think you’ll remember that great website or resource later, but if you’re like me, you forget!

I also have a board that I share with my virtual assistant so I can assign tasks and keep track of the progress. I have over a dozen boards so far and they each serve a different purpose and help me stay more organized.

Trello can be used for so many things, including managing projects, keeping in touch with your VA, assigning tasks, client management, and so much more.

For organizing notes, outlines and other project plans, Evernote is a winner in my book. I love that it syncs across devices, and I use it a lot more than Word these days. The free version will sync across 2 devices, but if you need more, you can upgrade to the paid version.

#2. Communicating with Your Tribe

There are several free options for communicating with your your clients, your tribe and your prospects. Here are just a few to consider:


Zoom (similar to Skype, but you can record calls and meetings within the platform) – Free for calls up to 45 minutes (paid plan starts at $14.99 per month). With the paid version, you can also host webinars (starting at $40 per month, in addition to the $14.99 plan).  – Great for group calls or you can use this for client coaching sessions, and then send them the recording.

Facebook Live – This is a not only a fantastic option for communicating with your Facebook followers, but it’s an easy way to do mini trainings and Q and A’s inside your own Facebook group(s) or on your business page.

For scheduling social media posts, Buffer and Hootsuite offer free accounts.

#3. Stock Photos

Stock photos are great to use for blog posts, social media posts, eGuides and more, but they can get pretty pricey. If you’re looking to get great images for FREE (that are also copy-right free), check out these 4 sites:

#4. Getting Creative

For quick and easy image quote creations, the WordSwag app is great.  You can either use their library of images and backgrounds, or you can upload your own.  To find good quotes, you can check out brainyquote and search by theme or topic.  Canva and Snappa are great apps for creating beautiful graphics for social media (even graphics for Instagram stories).

While I recommend outsourcing what you can so you can focus more on income-generating tasks, sometimes you just need to start with some free tools you can use on your own.

#5. Staying in Touch

Mailchimp has always offered a free email plan (for up to 2,000 subscribers) but they recently added the automation feature (sending autoresponders) to their free plan.  Mailchimp isn’t my favorite email marketing service, but it’s appealing since you can get started for free.

MailerLite is another option (free up to 1,000 subscribers) that includes automation, PLUS landing pages (this saves you from having to pay for a separate service for things like opt-ins).


This post includes affiliate links which means I may earn a commission if you make a purchase.  I only recommend products and services I love, but do your own research to determine what’s best for you.


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