The Formula for Getting New Clients Consistently in 2024
Marketing platforms have come and gone, launching strategies have changed, and social media continues to evolve and change.
So, what should you be focusing on when it comes to marketing your health coaching business?
We believe that there are fundamental commonalities between all successful online businesses that need to be considered when starting and building your wellness business in 2024. That’s why we want to share this formula with you.
This comes back to the system and processes we teach in our signature program The Wellness Business Accelerator. We know our system works because it’s worked for so many coaches before you. When they work through our lessons and implement what we teach they start getting clients consistently and filling their programs.
There are 4 main components to our business growth formula.
- Identify
- Attract
- Convert
- Repeat
Let’s discuss each one of them individually. We’ll explain why each component is important and share the stories of coaches, just like you, that took action with our system and completely transformed their business.
Before we dive into the details, we want to let you know that the doors to our signature program, The Wellness Business Accelerator, are open now through Thursday, April 25th. In this program, you’ll discover a proven system for reaching your ideal clients online, growing an engaged email list, and consistently enrolling new clients within 60 days. Click the link learn more and see all that is included. We would love to welcome you as one of our newest students!
Let’s dive into the first step:
#1 – Identify
IDENTIFY is the first step in our 4 part process because it’s all about identifying your marketable ideal client. A marketable ideal client is someone that knows they have a problem, is in the process of seeking a solution, and has money they can invest in that solution.
The reason this is important is because if your ideal client is missing any of those three attributes you’ll struggle to get clients. You have to have a crystal clear marketing message that speaks clearly to the problem and symptoms your dream clients are trying to find a solution to.
For example, when we worked with Courtney inside our program she got these results:
Using our unique process to dial in on and identify her ideal customer was a game-changer for Courtney. Once she applied what we teach it was clear to her dream clients what she had to offer and how it would help them reach their goals. We’ve worked with many clients just like Courtney that have been close to giving up so many times on their business. Maybe you can relate to her experience of struggling for years before finally having the right coaches like us and the right formula to dial in on her marketable ideal client which finally had sales rolling in.
Another similar story in this category is our student Sherly. Here’s what she had to say about working with us inside the Wellness Business Accelerator program.
In Sherly’s own words, she took the initiative to change her niche and then work through our system one module at a time. When she implemented what we teach using our proven signature program she not only enrolled 5 new clients into her diabetes program so believes the WBA is the best investment she’s ever made.
We don’t take those words lightly because we know how frustrating it can be when you’re working so hard day after day but the clients aren’t enrolling in your program. Here’s what we know for sure. It isn’t about working harder. It’s about working smarter and following a step-by-step system that has been designed specifically for those building wellness businesses.
Now let’s discuss step #2 which is ATTRACT.
Once you’re clear on who your marketable ideal client is, now it’s time to decide how you are going to attract those people particularly when you are launching your program.
Creating a launch plan ahead of time makes all the difference in whether you have a successful launch or one where you hear crickets and walk away feeling defeated. In the Wellness Business Accelerator program, we teach you the exact steps necessary to execute a prelaunch runway that will not only get your followers and subscribers excited about your program before opening your doors, but will increase your overall number of sales during your open cart period.
That’s exactly what happened for our client Ann-Marijke. Here’s what she had to say about her launch when she implemented a prelaunch runway.
Those are amazing results, right? A successful launch starts with what you do 30-45 days before the doors open and when you follow the step-by-step prelaunch runway system we teach in the Wellness Business Accelerator program you’ll experience increased sales just like Anne-Marijke.
Step #3 is CONVERT
Convert simply refers to anytime you guide a new email subscriber or social media follower to take action with you in incremental steps that eventually leads to that person becoming a paying client.
A couple of the biggest challenges that we know many health coaches face is that they aren’t making offers often enough and they aren’t exactly sure how to make sales without feeling salesy.
We get it, none of us want to feel salesy but when you have a program that you believe in and you know it gets results you have to build up the confidence to invite people to join you. For instance, we believe 100% in the power of our Wellness Business Accelerator program to change the trajectory of your business to one that is profitable and scalable. We have testimonial after testimonial from past clients sharing their personal stories of struggle to triumph using our unique system and coaching support. We know it worked for them and will work for you too if you follow what we teach.
A great example of this is one of our past clients, Brooklyn. Here’s what she had to say…
We don’t know about you but an extra $1,700 in one weekend sounds pretty sweet to us. When we worked with Brooklyn she implemented our strategies to put her offer out there and it converted like gangbusters. This wasn’t magic or a flash in the pan strategy. Instead, it was something that Brooklyn could repeat over and over to get her subscribers and followers to invest in her paid program any time she wanted. Sometimes it’s just a matter of following a proven system that asks your dream clients to work with you that makes all the difference.
Our client Shonda had similar results. Here’s what she had to say.
These ladies are no different than you. The only thing that they’ve done that you haven’t is to enroll in The Wellness Business Accelerator program and follow our step-by-step roadmap for converting more clients.
Step # is REPEAT
This might be our favorite step because it’s the one that does all of the heavy lifting for you again and again while you reap all of the rewards in the months and years to come.
The first time you set something up, or run a launch for the first time, it’s always the hardest. It’s the time when you’ll create the most content, will feel the most out of your comfort zone, and will need to overcome limiting beliefs. However, once you have gone through the process following our step-by-step system, you be able to repeat it over and over again without anything more than a few minor tweaks to your content.
A great example of this is our student Gianna. Here’s what she had to say…
Ahhh… we love to hear this because so many of our students come to us trying to do all the things, blinded by shiny object syndrome and never feeling like they accomplish what they start out to do that results in paying clients. Inside the Wellness Business Accelerator program, we love to keep things simple so you can get organized and set up your systems. Just like Gianna you’ll be able to flush out so much of the unnecessary nonsense leading you to a more streamlined business that gets results and makes sales.
Recap
We’ve shared a lot of information with you today about the business growth formula we believe in and teach our clients. We’ve built the foundation of our Wellness Business Accelerator program around this formula and are excited to share it with you. We use it in our own businesses and teach what we know works for our clients. The doors to the Wellness Business Accelerator are open right now and you are invited to join us through this Thursday, April 25th.
If any one of these coaches’ stories resonated with you today, our doors will be open through the end of the day on Thursday, April 25th and we would love to welcome you as our newest WBA student. Click the link above to get all the details and see how we can help you transform your business.
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